Lobelo Creative Lab Is a Creative Laboratory that delivers Strategic, Creative and Production Solutions specifically developed for The Pan-African market. We are 100% African and owner-led. We connect Brands with a Premium African Audience.
Lobelo Creative Lab was conceptualised and founded in 2012 with the vision to help clients unpack the pan African consumer and create relatable communication. Previous successes include work with brands such as Vaseline Men, Vuzu Amp, Mzansi Magic, Massmart, Hope Factory, Blaque Magazine, Mr Concierge, Macallan Whisky, Westcliff Four Seasons, SA Polo, Odrin Menswear, Luminance, Prince of Wales cup and other high end clients.
Serai Lobelo is the founder and Executive Creative Director.
A conceptual thinker with an extensive knowledge and experience in the African affluent and premium Market.
Under his belt are numerous years of experience in the media industry as well as the creative communication fields as both creative director and an art director.
With a keen eye for detail Serai holds in the highest esteem his ability to ignite conversations and contribute to excellence in his chosen field.
Skills
- Creative Direction
- Conceptual