Seyrane Boulekbache Art director

About me

I comes from Paris with an illustration background. After studying at the ESAG Met de Penninghen and graphic design at ECV School, I discovered that being an Art Director allows me to combine my visual knowledge with passion for coming up with creative ways to solve problems for clients. I worked at Publicis Conseil, Paris where I worked on global clients including Orange, Heineken, Pelforth, Biotherm and Oasis. But my most rewarding work is Cartier’s l’Odyssee project. This long, ‘labour of love’ won a Gold Lion at Cannes in 2012 and a very happy client. In 2014, when I moved across the pond to join forces at McCann, London on the Purina account, I became a cat expert and used my illustration skills to design the leading characters that fronted successful, tv, online and outdoor campaigns. In 2017 I started to work as a conceptual designer at VCCP extending my communication knowledge of retail and fashion editorial. From 2019 I worked at the Marketing Studio of OSTC a trading company. Creating the entire look and feel of the brand on every media, film, image library, social content and B2B... When not thinking of ‘big ideas’ or drawing, I do cake design. As a cake designer in Paris, I made elaborate, creative concoctions for celebrities including Terry Richardson and Kenzo. And when I’m not creating delicious imaginative cakes? You’ll probably find me out and about in one of London’s many galleries.

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