About me
I am a creative & entrepreneurial Executive Creative Director that has helped many brands create brighter futures across many of the worlds most exciting cities.
Projects credited in
- Lenovo — Different is BetterLenovo — Different is Better — One Global campaign for Lenovo, creating beautiful image loops playing with the concept of “Different is Better”. All shoot in camera and built for the campaign. Vimod helped us to create all the installations and real visual effects to bring this ideas come to life. Client: Lenovo Agency: FutureBrand Photography and Film: Dimitri Daniloff Installation & FX: Vimod Art Direction: Guillermo Torres Post-Production: Florent Bastide Production: New Moon Product
Work history
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Executive Creative DirectorFutureBrand
- London, United KingdomFull Time
I As a Global Executive Creative Director I have unparalleled
experience from across a broad range of industries and am
passionate about bringing category-redefining creativity to
the world’s most significant brands and businesses.
Originally from Melbourne, I started my career in advertising
moving to London in 1987. The majority of my career has been
within WPP and IPG. For the last 14 plus years I have led and
enhanced IPG owned, FutureBrand’s creative vision.
Technology Experience
Vodafone Global Brand ECD_6yr : Brand Union
Lenovo Lead Global Brand ECD _5yrs : Global rebrand
including: Motorola ( working with Ketrina Dunagan CMO
Ecosystem Huawei Cons Bus Group), YOGA, Think,
DCG Servers
Mobvista Shanghai
I am also a Royal Mint coin designer.
Having designed 18 bespoke silver collector coins as part of
the Royal Mint’s London Olympics 2012 ‘Silver Series’.
I regularly judge creative awards and am a very keen
advocate of developing younger talent.
Skills
- Brand Alignment
- Brand Architecture
- Consumer Technology
- Sport Events
- Brand Analysis
- Brand Agency
- Brand Assets
- Brand Activation