About me

Shannon is a freelance writer and editor based in London. She specialises in beauty, fashion and lifestyle and is available for editorial cover, editorial commissions, brand copywriting and brand consultancy.

PostsProjectsExperienceTeam

Projects

• 2

  Iconic LondonMISTING 101
• The Journal - House of Fraser (Summer 2018)
• 7

  House of Fraser - Digital10 Must-Have Sheet Masks
• Thesun.co.ukDENIM DECODED
• The Journal (House of Fraser) - Spring 2018
• Fabulous Magazine

Work history

I
I
Content EditorIconic London
May 2018 - Jun 2018London, United KingdomFreelance
- Overseeing content themes and direction - Social content creation - Copywriting (website product pages, homepage, marketing e-mails, social captions) - Briefing and directing social shoots
Content Editor (Beauty)House of Fraser
Sep 2017 - Mar 2018London, United KingdomFull Time
Role included: • Overseeing beauty content across Houseoffraser.co.uk, social channels, e-mails and customer mailers. • Pitching, researching and writing regular features for Houseoffraser.co.uk. • Pitching, researching and writing stories for in-store magazine ‘the journal’ and working closely with external agencies to ensure all requirements are met. • Working closely with brand partners and marketing teams to ensure new launches are called out in creative and compelling ways.

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Skills

• Copywriting
• Sub-editing
• Content and Media Writing
• Editorial
• Marketing
• Social Media Management
• Blog Writing
• Advertising Copy
• Brand Storytelling
• Feature Writing

Education

U
U
BA (Hons) Fashion JournalismUCA Epsom
Sep 2012 - May 2015Epsom, United Kingdom