About me
Dynamic marketing and communications professional with a proven track record in enhancing brand visibility and driving engagement. Currently serving as a Marketing and Communications Officer at Save the Children, I spearhead the development of compelling content that resonates both nationally and internationally, amplifying the organization's mission. My role involves leading innovative communication strategies to seize new opportunities, aligning with organizational objectives. With a keen eye for target audience profiling, I craft and execute tailored marketing strategies, leveraging diverse channels for maximum impact. Prior experiences include roles in ad management, social media production, media buying, and sales assistance, providing a comprehensive skill set in the realm of marketing and communications.
Work history
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Marketing and Communications OfficerSave the Children Kosova/o
PrishtinaFull Time
Develop new and engaging content which has a significant impact on Save the Children’s public image - at the national and international level - to showcase Save the Children’s work with the public including website articles, blogs, social media updates, case studies, and other resources.
Lead innovative communication to seize new opportunities in our external environment to maximize Save the Children’s influence.
Identify and lead engaging marketing choices and tactics, in alignment with the organisation’s objectives and strategic aims.
Analyse and define target audience profiles and develop marketing strategies.
Lead the development of media and overall audiences content, strategy, and engagement tools.
Search for advertising spaces with massive channels and coherence in multichannel strategy campaigns supported by different channels and supports.
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Ad AssistantRearden Media Ltd.
- PrishtinaFreelance
Creating campaigns for clients on Facebook and Instagram through Ads Manager.
Daily maintenance of the clients’ ad account.
Reporting to the upper management regarding the profitability of the campaigns.
Calculating KPIs for the clients products.
Finding the best demographics for the clients.
Finding the best variety of ads for the clients.
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Skills
- Social Media Advertising
- Adobe Creative Suite
- Google Analytics
- Wordpress
- SEO Analysis
- Shopify
- Spss
- Mail Chimp
- Marketing Branding
- Digital Marketing
Education
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BAAmerican University in Bulgaria
- Blagoevgrad, Bulgaria
Double Major in Business Administration / Journalism and Mass Communication
Awards
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Certificate of the Project Management Methodology (PMM) CourseSave the Children
For the participants who completed their training and proved that they used the tool on their everyday workS
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Practitioner Certificate of the Accelerating Delivery and Improvement (ADI) CourseSave the Children
For the participants who completed the training and proved that they used the tool on their everyday work+ Show more