My name is Shaziya Ramji and I manage, co-ordinate, and execute digital and design projects, translating objectives across channels into clear and motivating creative strategies. As an experienced and goal-oriented professional, executives and business owners know they can rely on my ability to provide exceptional service, resources, and methods to meet ever-changing objectives and ensure compliance with all regulatory requirements, based on my expertise in the following areas:
» Advertising
» Audio/Video Editing
» Brand Communication
» Branding & Identity
» Graphics & Typography
» Social Media Marketing
» Marketing Communications
» Product Design
» User Interface Design
» User Research & Persona Creation
» Web Design & Development
» Wireframe Production
Connect with me today to find out how I can apply my skills and knowledge to help you reach your company objectives!
Work history
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UI/UX DesignerION Group
- London, United KingdomFull Time
As a key individual within ION Productivity Engineering team. I collaborate with both Product Managers and talented engineers to create beautiful, user-focused human-centred experiences, combining a passion for colour, space, and iconography. Experience of information hierarchy and human-computer interaction, creating and defining a design framework that helps shapes visual evolution through ION Group’s leading product used internally by over 15,000+ employees as our users.
» Prepare storyboards, wireframes, user flows, visual mock-ups, and prototypes to effectively communicate interaction and design ideas
» Collaborate with feature teams to refine and improve specifications
» Deliver accurate visual specs that developers can work to with confidence
» Create and maintain a new style-guide in Sketch that defines and standardises the ConnectION look and feel
» Train business analysts and other non-designers how to use the style-guide when spec’ing out new features
» Collaborate with developers in creating and sharing ownership of a new component library – the living-code sister of the style-guide
» Advocate for the user in a corporate environment, questioning assumptions, and articulating the value-add of intuitive design
» Plan and conduct usability testing, gathering qualitative, actionable results to steer product design decisions
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Digital Design ManagerArkadin
- London, United KingdomFull Time
I manage, co-ordinate, and execute digital and design projects for EMEA marketing teams. I oversee the development and implementation of brand guidelines throughout company promotional materials for Global and EMEA Marketing teams. I prepare marketing collateral by developing presentation approaches, directing layout and design, determining and monitoring production schedules, and providing work direction to staff.
» Champion and direct brand guidelines both internally and externally, creating and building brand resource library and online brand guidelines with CORP designer and brand team.
» Create bespoke brand assets, alongside messaging for company initiatives, special projects, and events
» Support consumer, corporate, and B2B campaigns, ensuring effective production of visuals, explainer videos, and motion graphics.
» Design logos and strategic branding across various mediums, including motion graphic commercials, PPT presentations, signage, print collateral, on-site logistics, and post-event production.
» Build and execute design documents with EMEA / Global Translations; design and build templates for emails and landing pages.
» Lead design team in creating original content, including eBooks, Slideshares, infographics, joint-venture collateral, and downloadable assets for use in nurture emails and customer engagement.
» Reformat and maintain all product toolkits, print collateral, and advertisements for direct and indirect channels.
» Supervise CORP junior designer and intern; managed marketing agencies and design team.
» Launched EMEA Inbound ABM marketing/sales campaign, designing collateral items including branded email templates, landing pages, website resource centre, ebooks, and social media items.
» Organized first EMEA Sales Kick-off event in Spain, broadcasting live to multiple worldwide Arkadin offices.
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Skills
- User Journeys
- User Interaction
- User-centered Design
- User Personas
- Design Guidelines
- Design Patterns
- Graphic Design
- UX Design
- UX Concepts
- UI Design
Education
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Master of ArtsCoventry University
- Coventry, United Kingdom
MastersField Of StudyMedia ArtsGradeMerit
Dates attended or expected graduation2008 – 2009
Designed from our successful Design and Digital Media MA, this MA in Media Arts will provide you with the opportunity to explore and develop the creative possibilities of art in new media contexts.
Course content includes visual language, animation, a research module and an additional major project module required for completion of the MA degree.
The course from which the Media Arts MA derives has an excellent record of preparing students for employment. Graduates are currently working in such areas as new media, digital video, digital imaging, animation and experimental research.
Bachelor of Arts (BA) University of The Arts London (UAL)
- London, United Kingdom
BA (Hons)Field Of StudyDigital Media ProductionGradeUpper Second Class Honours
Dates attended or expected graduation2005 – 2008
Develop knowledge and skills in digital media design and gain access to real employment opportunities on this BA Honours Degree. Focusing on linear and interactive media design, you will develop your digital media skills whilst working with industry-standard applications.
This course is aimed at providing a synergy of skills used in a digital context. You'll be assessed on project development which will include an integrative project that allows the knowledge you have gained to be used within an application of a digital design solution. The objective of these activities is to underpin your knowledge and provide a strong platform for creative development.