Shira Maccaba

Shira Maccaba

Marketing ManagerLondon, United Kingdom
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Andrée La Mantia
Lillie Malone
Shira Maccaba

Shira Maccaba

Marketing ManagerLondon, United Kingdom
About me
Product Designer with a keen interest in creative thinking and "the human code". Previous experiences have allowed me to practice various forms of design, from garment design and construction, graphic design (branding and artworks) and product design (Ui/Ux). My most recent role as Product Manager allowed me oversee and connect the dots between the various teams (and worlds) that bring a product to life, in turn strengthening my skills as a product designer. I work across all disciplines of digital design from user research and gathering user insights to UX and service design to sketching, prototyping and UI design. With a passion for problem solving and using user centric methodologies I help my clients visualise and deliver ideas which they can validate and feel confident about.
Projects credited in
  • ARTIMBARC – Museum audio guides
    ARTIMBARC – Museum audio guidesARTiMBARC is a social platform for cultural institutes, independent artists and culture lovers.
  • Fyodor Golan SS17
    Fyodor Golan SS17Show report for Fyodor Golan SS17
  • 'Rodeo and Juliet' - Mary Katrantzou Fall 2016
    'Rodeo and Juliet' - Mary Katrantzou Fall 2016Based on Vintage Americana, this collection drew influence from 1960s Prom Queens and the Rhinestone Cowboy suits of Nudie Cohn. I primarily worked with fabric piecing and appliqué techniques, playing with textures and mixing technical and traditional fabrics with lurex thread work to create an off-kilter aesthetic for outerwear pieces. Working in collaboration with Swarovski, we combined crystals with laser cutting processes and fabric lamination, creating a modern take on the vintage prom dr
Work history
    Marketing ManagerSmartblocks
    London, United KingdomFull Time
    At SmartBlocks, we develop and execute marketing strategies for cryptocurrency technology and businesses. Responsible for developing, implementing and executing strategic marketing plan including campaigns, social channels and PR outreach.
    London, United KingdomPart Time
    Reports focusing on art market trends, artworks, artists, curators within the emerging sphere.
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  • Adobe Creative Suite
  • Project Management
  • Data Analysis
  • Prototyping
  • Product Development
  • Business Development
  • Branding
  • Wireframing
    Istituto Marangoni London logo
    Istituto Marangoni London logo
    Fashion DesignIstituto Marangoni London
     - London, United Kingdom
    Modules included: -Architecture of design; Fabric exploration and design; History of art and dress -Brand revival; Art and fashion interface; Fashion and culture contemporary perspectives -Personal experimentation, style and exploration; Collection design; Industry portfolio preparation -Researching theory and practice -Marketing and Brand Communications