Shira Maccaba

Chief Operations Officer

  • LevelSenior
  • LocationLondon, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsUX Designer - Product Manager
  • Andrei Croitor
  • Lazda Solvita


  • Adobe Creative Suite
  • Marketing Strategies
  • Design
  • Sketch
  • Public Relations
  • Creative Entrepreneur
  • UX Design
  • Project Management
  • Data Analysis
  • Wireframe Creation

Work history


Product Design/Personal Assistant


Aug 2017
  • London, United Kingdom
  • Freelance
  • Museum research and analysis Liaising with clients Mood boards and powerpoint presentations Social Media brand identity (social media posting, visual marketing strategies) Writing content


Fashion Product Developer

Mary Katrantzou LTD

Jan 2016 - Mar 2016
  • London, United Kingdom
  • Internship
  • -Compilation of tech books, garment tech packages under Product Development Department (garment production, Excel books/sheets, garment photography; precise measurements for tech books & production stock, lay-plans, technical drawings, rendered specs, print placement) -Sample management in coordination with various sampling companies (garment & time management & coordination, International FedEx packages to & from samplers) -Daily updates to collection range plan, Product Development and CEO/ Brand -Designer Mary Katrantzou (InDesign, Illustrator, garment selection for collection and production) -Fabric Management, under Design & Product Development Department (fabric knowledge & characteristics, colour matching — lining & threads —  fabric shrinkage tests, fabric manipulation and print design, industrial machine sewing of samples -Pre-show fittings with Mary Katrantzou (styling, model casting, fitting adjustments) -Hand Sewing with Embroidery Studio Department (hand-finishing skills) -Sales Event coordination with Sales Team (sales meetings, garment display for buyers)


Studio Assistant

Fyodor Golan

Sep 2015 - Dec 2015
  • Somerset House, Strand, London WC2R 0RN, UK
  • Internship
  • -Garment Production with Production Team (sizing/grading, stock arrangement for various stockists, meeting delivery deadlines) -Hand sewing with Design Team (label placement, hand embroidery) -Fabric Manipulation & Testing with Design Team (bleaching, heat press, vinyl work) -Social Media with Brand Manager Golan (social media posting, visual marketing strategies) -Sample Sale Assistance with Brand Manager (interacting with customers, event planning, shop set up)


Studio Assistant

Haizhen Wang

Jul 2015 - Sep 2015
  • London, United Kingdom
  • Internship
  • -Design Research with Brand Manager Yui Tai (Swarovski crystal design and accessories) -Hand Finishing’s with Haizhen Wang (various techniques for finishings, hems, closers, labels, embroidery) -Spec sheets with Brand Manager Yui Tai (Illustrator, garment measurements) -Pattern work with Haizhen Wang (adjusting & copying patterns, cutting fabrics, preparing fabrics for machinists, bias binding)


Gallery Assistant

Marrache Fine Art

Sep 2012 - Sep 2013
  • Jerusalem, Israel
  • Freelance
  • -Exhibitions with Gallery Manager (event planning, invitation design, logo design) -Curation Assistant with Gallery Manager (wall design, concept research) -Social Media Management & Mailing List


Sales Associate


Jun 2012 - Jun 2013
  • Jerusalem, Israel
  • Full Time
  • Customer Assistance, shop floor, from sizing to total looks; stockroom up-keep; open and close shop



2:1 BA (Hons) Fashion Design and Marketing

Istituto Marangoni

Oct 2013 - Jun 2017
  • London, United Kingdom
  • Modules included: -Architecture of design; Fabric exploration and design; History of art and dress -Brand revival; Art and fashion interface; Fashion and culture contemporary perspectives -Personal experimentation, style and exploration; Collection design; Industry portfolio preparation -Researching theory and practice -Marketing and Brand Communications