Sid Balachandran
Available

Sid Balachandran

Content Writer and Blogger, Social Media ConsultantLondon, United Kingdom
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Sharan Dhaliwal
Rose Pilkington
Chaka Sobhani
Sid Balachandran
Available

Sid Balachandran

Content Writer and Blogger, Social Media ConsultantLondon, United Kingdom
About me
I believe that words have superpowers and when used right, they can create both momentum and change. Over the past few years, I’ve used this belief along with my excellent copywriting skills to help brands create bespoke digital content and promote social media campaigns. I am currently looking for full-time opportunities with a forward-thinking organisation in the fields of digital content creation, copywriting, editing and/or social media management, so that I can creatively contribute to their growth. During the spring of 2013, I decided to take some time out to fulfil my paternal responsibilities. When not jumping over high-rise LEGO towers or convincing my son to eat his vegetables, I successfully expanded my personal blog, I Wrote Those, into a multiple-award-winning website that has consistently been rated amongst the top parenting, humour and lifestyle blogs in India. I have also published a number of articles in various leading online portals and have had bylines in some newspapers and mainstream media. Over the past five years, I have worked with some of the premier FMCG lifestyle and e-commerce brands to develop and create creative online content meticulously crafted to their tone of voice and that adhered to good SEO practices and guidelines. Working under strict deadlines and delivering impactful copy that drives action and response is quite second-nature to me as an independent writer.
Work history
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    WriterSelf Employed
    London, United KingdomFreelance
    During my career break, as a work-from/stay-at-home father, I founded IWROTETHOSE.COM. With great attention to detail, engaging content and creative writing skills, this project has since grown into a multiple-award-winning website that hosts engaging articles on parenting, relationships, humour and short-form creative fiction. Over the past five years, the blog has crossed over a million visits and has had 200,000 + visitors across the globe. Alongside my work on the blog and parenting, I also created SEO-friendly marketing content for brands to engage with their audience and developed WordPress -powered websites for bloggers and online beginners. Many of my articles have been published in HuffingtonPost India, Parent Circle, Times of India, Complete Wellbeing and many others. I’ve also been interviewed by magazines and news portals such as Child, The Hindu and Man’s World India for breaking stereotypes as a Stay-at/Work-from home dad. Some of my short stories have been published as part of various anthologies by leading publishers.
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    Assistant ManagerVodafone UK
     - London, United KingdomFull Time
    Worked as a key part of the retail management team for one of Vodafone UK’s leading flagship stores in Westfield, London. Managed sales, team targets, KPIs and individual performances for a team of over 25 employees, along with recruitment, training, inventory management, visual merchandising and marketing.
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Skills
  • Content Writing
  • Blogging
  • Copywriting
  • Social Media
  • Writing
  • Creative Writing
  • Adobe Photoshop
  • Marketing
  • Brand Tone
  • Brand Storytelling
Education
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    T
    MSc in Modern Communication Technologies with Business ManagementThe University of Sussex
     - Refectory Rd, Falmer, Brighton BN1 9QU, UK
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    Bachelor of EngineeringAnna University, India
     - Chennai, India
Awards
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    I
    Best Literary Works Blog - 2017IndiBlogger.com
    https://www.indiblogger.in/iba/2017/winners/vow-awards
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    Best Dad Blog - 2017WomensWeb.com
    http://www.womensweb.in/orange-flower-awards/
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