Experienced art director and designer - 12+ years in fashion, lifestyle and luxury - with a focus on digital and interactive experiences. Previous projects include branding and advertising campaigns through to augmented reality (AR), immersive brand events and large-scale website design for global brands including Mulberry, Paul Smith, John Lewis & Partners, Jo Malone London, Pringle of Scotland, Topshop, Agent Provocateur and Marks & Spencer.
Art direction, graphic design and creative consulting spanning branding and identity work, content creation, lookbooks, digital design and experiences.
Art direction/management role heading up Mulberry’s digital team of designers, animators and video editors, commissioning freelance illustrators and motion graphics as needed. Leading digital creative across Mulberry.com and its international variants, social channels, display advertising, digital OOH, events and experiential campaigns
Art direction for John Lewis & Partners menswear
Campaign concept, art direction, branding and design for print and digital.
Strategic art direction/management role heading up a Digital Design team of 7. Responsible for digital creative and UI design across all global brand websites, apps and third party digital channels.
Leading brand creative across all global digital platforms including Mulberry.com, social channels, display advertising, digital OOH. Key projects include a responsive redesign of Mulberry.com, working with creative director Johnny Coca on the 2016 global rebrand.