Siew Williams

Art Director / Designer

Level
Senior
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects credited in

About me

Experienced art director and designer - 12+ years in fashion, lifestyle and luxury - with a focus on digital and interactive experiences. Previous projects include branding and advertising campaigns through to augmented reality (AR), immersive brand events and large-scale website design for global brands including Mulberry, Paul Smith, John Lewis & Partners, Jo Malone London, Pringle of Scotland, Topshop, Agent Provocateur and Marks & Spencer.

Skills

  • Fashion
  • Mobile
  • Websites
  • Typography
  • Design
  • Creative Direction
  • Indesign
  • Photoshop
  • Art Direction
  • Responsive
  • Print Design
  • Advertising Concepts
  • Sketch
  • Styling Shoots
  • Prototyping

People I’ve worked with

Companies I’ve worked with

  • TOPSHOP TOPMAN

    TOPSHOP TOPMAN

    • Fashion and Textiles
  • Agent Provocateur

    Agent Provocateur

    • Fashion and Textiles
  • ARPA

    ARPA

    • Design
  • Arcadia

    Arcadia

    • Fashion and Textiles

Work history

Currently

Art Director / Designer

Siew Williams

Jul 2013
  • London, United Kingdom
  • Freelance
  • Art direction, graphic design and creative consulting spanning branding and identity work, content creation, lookbooks, digital design and experiences.

2020

Senior Art Director

ARPA

Feb 2020 - Mar 2020
  • London, United Kingdom
  • Freelance

2020

Digital Creative Design Manager

Mulberry England

Jan 2019 - Jan 2020
  • London, United Kingdom
  • Freelance
  • Art direction/management role heading up Mulberry’s digital team of designers, animators and video editors, commissioning freelance illustrators and motion graphics as needed. Leading digital creative across Mulberry.com and its international variants, social channels, display advertising, digital OOH, events and experiential campaigns

2019

Art Director

BetweenUs

Jan 2019 - Apr 2019
  • London, United Kingdom
  • Freelance
  • Art direction for John Lewis & Partners menswear

2018

Art Director / Lead Designer

Paul Smith

Mar 2017 - Oct 2018
  • London, United Kingdom
  • Freelance
  • Campaign concept, art direction, branding and design for print and digital.

2016

Lead Digital Designer - Topshop

TOPSHOP TOPMAN

Jan 2016 - Oct 2016
  • London, United Kingdom
  • Full Time
  • Strategic art direction/management role heading up a Digital Design team of 7. Responsible for digital creative and UI design across all global brand websites, apps and third party digital channels.

2016

Digital Design Manager

Mulberry England

Jan 2015 - Jan 2016
  • London, United Kingdom
  • Full Time
  • Leading brand creative across all global digital platforms including Mulberry.com, social channels, display advertising, digital OOH. Key projects include a responsive redesign of Mulberry.com, working with creative director Johnny Coca on the 2016 global rebrand.

2014

Senior Digital Designer

Agent Provocateur

Jun 2013 - Dec 2014
  • London, United Kingdom
  • Freelance

Education

2007

Sep 2006 - Jul 2007
  • London, United Kingdom
  • London College of Fashion

2006

Fashion Design Technology Surface Textiles

University of The Arts London (UAL)

Sep 2004 - Jul 2006
  • London, United Kingdom
  • London College of Fashion