Siew Williams
Designer & Art Director
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- LevelSenior
- LocationLondon, United Kingdom
- AvailabilityLocked Pro Plan feature
- ProfessionsArt Director - Senior Digital Designer - Senior Graphic Designer
Projects Tagged In
About me
Experienced designer and art director specialising in creative strategy and digital experiences for fashion, lifestyle and luxury ecommerce. Past work includes campaigns, London Fashion Week, microsites, lookbooks, interactive experiences, out of home and media advertising, brand guidelines and style guides, responsive sites, UI design, iOS apps. Experienced leading small to medium-sized teams. Adept at front-end coding - HTML5, CSS3 and Javascript libraries.
Skills
- Fashion
- Mobile
- Websites
- Typography
- CSS
- Design
- Html
- Creative Direction
- Illustrator
- Indesign
- Photoshop
- Jquery
- UX Design
- Art Direction
- Responsive
Work history
2016
Lead Digital Designer
Topshop
- Full Time
2016
Senior Digital Designer
Mulberry
- Full Time
2014
Senior Digital Designer
Agent Provocateur
- Freelance
Design and creation of visual content across all of the brand's digital channels from concept to delivery. This also included hand-coding homepages and landing pages in HTML, CSS, JQuery and briefing and managing freelance designer/developer resource for seasonal projects. Additional projects included a Chinese-language site and a checkout redesign project. - Desktop & Mobile Design - Responsive Design - Wire-framing & UX Design - Front-End HTML, CSS & JQuery Coding
2013
Senior Digital Designer
Marks & Spencer
- Freelance
Worked on the design of visual content across the brand's UK and international sites and created assets for all other digital/social channels. Worked alongside the in-house UX team on split testing projects. - Editorial design - Social media assets and competitions - Banner advertising - UX A/B split testing
2013
Ecommerce & PR Manager
Donna Wilson
- Full Time
Managed all online commerce and marketing activities including digital design, content management and copywriting, SEO, e-marketing, and social networking. Managed offline PR including writing press releases, hosting press events and organising product placement/press loans. Also worked with UK-based manufacturers to source and develop new product ranges and packaging, from sampling to production.
2011
Lead Web Designer
Designers Guild
- Full Time
Led a small team on the design and creation of visual content across the brand's UK and international sites from concept to delivery. Was heavily involved in a full site redesign project from concept and wire-framing to finished build. - Team management and mentoring - Wire-framing - HTML email design and build - Front-end HTML, CSS coding
Education
2007
2006
Fashion Design Technology Surface Textiles
University of the Arts, London
London College of Fashion