About me
Creative product and packaging designer with experience in FMCG across multiple product categories. Specialised in licensed and non licensed toys/games, brand creation and web design.
Work history
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Middleweight Graphic DesignerHome Bargains
London, United KingdomFull Time
- Designer for toys & games product and packaging.
- Brand creation for Home Bargains in-house brands including the ‘Originals’ clothing range, ‘Lakescape’ outdoors and camping range and ‘Power Action’ cleaning re-brand.
- Liaise with the suppliers, buyers, designers, artworkers and photographers on a day to day basis working to produce factory ready artworks and visuals for brand pitches.
- Manage my product categories so that all work is sent out on time and to a high quality following
critical paths.
- Work with international manufacturers to discuss material, colour and manufacturing methods in order to create effective product and packaging.
- Produce style guides/brand guidelines for upcoming seasons which are then sent out to other designers to use.
- Research consumer trends and competitor products to stay up to date with trends and fashions in my product areas.
- Attend design meetings to discuss successes and improvements from previous ranges.
- Produce ranges of products following licensed guidelines from the likes of MGA, Mattel, Disney and Nickelodeon.
- Strong brand understanding with the ability to suggest design ideas that fit within licenses brand identity across varying age groups.
- Worked alongside PIFCO electricals to develop their exclusive Home Bargains style guide which was applied to products that are sold nationwide.
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Junior Graphic Designer22 Group
- Manchester, United KingdomFull Time
- Produced bespoke website designs and print layout for a variety of clients including Vinco - affordable accommodation solutions and Ewemove Estate Agents.
- Worked alongside the web development team to ensure brand cohesion and that the clients brand vision was being upheld across multiple platforms.
- Experience working on social media campaigns and company literature which was sent out to prospective clients.
- Later returned for freelance work for further brand creation and social media ads.
Skills
- Packaging Design
- Branding Design
- Project Management
- UI Design
- Art Direction
- Creative Design
- Typography
- Problem Solving
- Editorial Design
- Communication Skills
Education
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(BA Hons) Graphic DesignUniversity of Central Lancashire, Preston
- Preston, United Kingdom