Simon Perrins
Available

Simon Perrins

IllustratorLeeds, United Kingdom
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Simon Perrins
Available

Simon Perrins

IllustratorLeeds, United Kingdom
About me
I have over 17 years experience in the digital apps and games industry as a creative artist, designer and animator. I have employed a variety of different art and design styles on many different projects, each with its own unique challenges. I am flexible and adaptable, and have undertaken a wide range of support work, including web graphics, social media campaigns, and motion graphics. I have worked successfully with brands such as The BBC, Dreamworks and Lego.
Projects
  • Dubit Research
    Dubit Research
  • Pillow Pets Virtual World - Web
    Pillow Pets Virtual World - Web
Work history
    D
    D
    IllustratorDubit Limited
    Leeds, United KingdomFull Time
    Originally employed as an illustrator and concept artist, my role quickly expanded to encompass animation, graphic design, motion graphics, video editing and creative artworker. My primary focus was designing and creating art assets for games, educational apps and online. Flexibility is paramount to this role -Each project has its own aesthetic, either to be designed in house from scratch, or to be consistent with existing designs. As an example, the business was asked to overhaul the existing Pillow Pets Online Virtual World. I completely redesigned each environment, creating colour palettes for each distinct location, while introducing a consistent look across the brand. I then created and animated every room. Similarly I redesigned, created and animated the characters. In addition I created the introductory animation, web ads and attendant branding. Graphic design, User Interface design, packaging design, branding and logo art were also big parts of my role. Developing visuals for digital and print, including web banners, trade show displays, marketing materials, brochures and posters were also regular requirements. In parallel to my role within the games development pipeline, I have been a key member of the team creating prototypes and game proposals. I have presented pitches to clients, and been instrumental in meetings where ideas are brainstormed and developed. I have headed Rapid Prototyping, designing User Experience storyboards and visualisations, to better communicate how a product will function. During the pitch process for Lego’s Duplo Street app I created full animatics of the proposed game functions. This acted as a visual prototype of the game, and it was as a result of my work that we won the pitch. The final game matches my artwork very closely. In addition to my design responsibilities, I have trained members of staff in software and project specific asset creation and management procedures. I have provided support for the marketing and research departments, run user research sessions, trialed prototype games and taken feedback from focus groups.
Skills
  • Adobe Creative Suite
  • Adobe Photoshop
  • Adobe After Effects
  • Adobe Illustrator
  • Adobe Premiere Pro
  • Adobe Flash
  • Illustration
  • 2D Animation
  • Graphic Design
  • Storyboarding
Education
    U
    U
    BA (hons) IllustrationUniversity of Central Lancashire, Preston
    Preston, United Kingdom
    Illustration
    W
    W
    HND (Merit) Design (Illustration)Wrexham Glyndŵr University
     - Wrexham, United Kingdom
    Illustration