Projects credited in
- Um, mm-hmm: Humanising voice technologyWith the arrival and rapid evolution of digital assistants, many brands are turning their attention to the potential of voice. But those setting their sights just on adding to the rapidly growing list of Alexa Skills risk overlooking the bigger picture. This is because very soon, digital assistants will stop merely assisting and become valued digital companions – creating major opportunities for a more complex and intuitive array of voice services from brands. Use of digital assistants and voice8
Work history
Content EditorAmazon
- Cambridge, United KingdomFull Time
I produced all editorial content on Amazon Alexa pertaining to the news and the speech assistant's "personality, making "her" more human. On top of that, I was the project manager behind the expansion of editorial features, creating new forms to share content on a medium never explored before.
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Assistant Editor(-in-Chief)Maadi Messenger
- Cairo, EgyptFreelance
I was number two in the management chain of all editorial content at Maadi Messenger, an English-speaking print magazine in Egypt. I commissioned and edited all content and contributed two articles per issue. Additionally, I was the Lead Social Media Strategist, ensuring digital versions of the articles to circulate on social media and the WWW.
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Skills
- Writing
- Content Creatiion
- Digital Marketing
- Project Management
- Creative Writing
- Editorial Content
- Research
- Content Management
- Social Media
- Technology
Education
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Master of Research in Social ResearchUniversity of Glasgow
- Glasgow, United Kingdom
I studied International Relations with an emphasis on qualitative and quantitative research methods. The MRes shared a curriculum with the Master of Science pathway, however, with an added module in Statistics.
Awards
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One of five young inspiring journalists fighting for Press Freedom 2016International Press Foundation
http://the-ipf.com/2016/05/03/world-press-freedom-day-2016-five-inspiring-young-journalists/