✨ Welcome! I'm a marketing expert, content creator and Leo with a flair for bringing stories to life through impactful campaigns. 📖 Let's start with my story... 🎵 With musician parents, creativity was in my blood. But the question was, where does imagination, quick wit and curiosity fit in the professional world? 👩🏻💻 That's when I discovered marketing. At university, I enthusiastically absorbed everything I could about strategy and communications, all the while fascinated by the way technology was shaping the discipline. ⚡️ That appetite hasn't diminished. My 6+ years working in marketing has fueled my passion and ignited new curiosities such as diversity and authenticity. 🎖 My achievements include: designing and delivering multichannel content strategies, masterminding a slew of events and even being an on-screen reporter at international airshows. 🌍 To me, there's nothing quite as inspiring as learning from others, and I've been privileged to work and study across a multitude of cultures - from Düsseldorf to Dubai. There was ever a university semester in France and a job relocation to Doha, Qatar. 🎨 As for that creative streak? 📱 Since 2012, I have tinkered away at creating content for my online channels. Or, as I like to call it: 'living loudly online'. I see the online space as my digital playground; a space to express and experiment. 😬So don't be shy - come and say hello! 🔗 https://www.sineadkhan.com/ 📧 sinead.khan[@]outlook.com
Lead Creative Services OfficerQatar Airways
- Doha, QatarFull Time
Promoted to HQ in Qatar to join the creative services team. Here I managed 40+ stakeholders across Europe, the Pacific and HQ departments. I interpreted briefs, coordinated the production, approval and delivery of creative assets. Key achievements: - Milestone campaigns: asset development and delivery for Skytrax Awards (9M+ views, 22k engagements) and Australia reopening (15k+ views, 2k engagements). Toolkits delivered to 150+ markets, increasing brand consideration by 3-5%. - New production agency: in 6 months, I successfully onboarded our new production agency to ensure that assets were delivered to tight deadlines and high standards. Measurable goals were set in a performance roadmap, with weekly calls for accountability.
Marketing ExecutiveQatar Airways
- London, United KingdomFull Time
Delivering nationwide campaigns for the UK market. Working with external agencies, on events, experiential activations and multichannel campaigns. Key achievements: - UK Campaigns: strategy planning and implementation of integrated nationwide campaigns (radio, digital, OOH & strategic partnerships) which generated record-breaking sales (+23% YOY Growth). - #LikeNeverBefore experiential activation at the Electric Cinema, London - planning, delivery and execution of an event for 30 guests with a £70K budget. The event generated 350K video views and 2K engagements on social. - Proposal & fulfilment of strategic partnerships with Edinburgh airport & the World Business Forum.
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- Brand Management
- Market Reseach
- Digital Marketing
- Briefing Creatives
- Creative Direciton
- Campagin Management
- Experiental Marketing