Sofia Lammi

Direct Marketing Coordinator

  • LocationLondon, United Kingdom



  • Fashion
  • Events
  • Marketing PR
  • Direct Marketing
  • Google Analytics
  • Excel
  • Indesign
  • Team Management
  • Adwords
  • CRM Platforms
  • Reporting Analytics
  • Email Campaign Management
  • Trends Insight

Work history


Direct Marketing Coordinator

Jun 2014
  • Direct Marketing Coordinator for, fashion and lifestyle creative agency based in London. Responsible for areas such as: • Implementing CRM activities in line with strategy • Building and sending all marketing email campaigns including testing and tracking • Managing and implementing segmentation • Managing and updating lead and customer database • Building landing pages to support marketing campaigns • Analysis and reporting of activity performance



Fashion Marketing

London Metropolitan University

Aug 2011 - Jun 2014
  • Fashion Marketing