Sofia Marie Best

Sofia Marie Best

Trend researcherUnited Kingdom
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Pip Jamieson
Ben Rigby
James Cundill
Sofia Marie Best

Sofia Marie Best

Trend researcherUnited Kingdom
Work history
    Trend ManagerGrandVision
    Paris, FranceFull Time
    Trend researcherAdorn Insight
    London, United KingdomFreelance
    Trend researcher at trend and marketing intelligence firm focused on the jewellery sector, also in charge of creating their social media strategy. Main tasks consist of market research, runway analysis, macro and micro trend reports and ad hoc writing assignments. I have provided design and aesthetic insights, along with reports on bridal trends, country specific markets and trend flashes. This work has focused on both fine and fashion jewellery, material trends and development, as well as street style analysis.
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  • Fashion
  • Marketing PR
  • Retail
  • Blogging
  • Editorial
  • Stylist
  • Office
  • Powerpoint
  • Word
  • Art Gallery Administration
  • Magazine Editing
  • Fashion Theory
  • Social Media Content Creation
  • Writing Communication
  • Magazine Management
  • Cultural Heritage
  • Trend Research
  • Adobe Creative Suite
    BA Fashion Communication: Fashion History and Theory, First Class (Hons)Central Saint Martins
     - London, United Kingdom
    Three-year undergraduate education at the arts and design school Central Saint Martins. This BA focuses on the academic facets of fashion, and how it can be used as an analytical tool for understanding historical and anthropological questions. Extensive research and writing skills were acquired through this course. My thesis was focused on the ethical ramifications of cultural appropriation within fashion, and the reasoning for the relevance of this discussion.