sofia Risler

Senior Graphic Designer / Art Director

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  • LocationLondon, United Kingdom

Projects

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About me

 

A senior level Art Director/Graphic Designer with 10+ years professional experience in both studio and in-house corporate environments. Currently working as Art Director at SAM Labs, a tech toy start-up that is set to unleash the inventive potential of children through fun and intuitive and engaging technology. SAM provides the tools and technology for kids to explore and express their imagination. Experience working for start ups and tech companies with a focus on branding (including putting together brand guidelines), advertising, visual merchandising/POS, large scale signage, web and motion graphics, content creation and acquisition strategy.

Skills

 

  • Advertising
  • Events
  • Marketing PR
  • TV
  • Visual Arts
  • Print Design
  • Art Direction
  • Design
  • Illustrator
  • Indesign
  • Photoshop

Work history

Currently

Art Director

SAMLabs

Jul 2016
  • London, UK
  • Full Time
  • Art director supporting the Sales and Marketing team. Branding, content creation and acquisition strategy.

2016

Senior Graphic Designer

Jawbone

Aug 2009 - Jul 2016
  • London, UK
  • Full Time
  • As a Senior Designer for the International creative team, I managed Jawbone’s brand assets in EMEIA. As part of my role I support the EMEIA Channel Marketing team, manage the brand and creative assets, developing fit-for-purpose artwork solutions to promote the brand online, off line and in-store.

2011

Graphic Design Consultancy for the Online Edition

Harper’s Bazaar

Sep 2009 - Jan 2011
  • Full Time
  • While covering for the head designer, in 2009, I was in charge of the design and animation for the website. Following Harper’s iconic design ideas and creating beautiful graphics that would translate and connect with fashion. After my first stint I was asked back on a regular basis to help the team on special issues and for holiday cover.

2010

Freelance Broadcast Graphic Designer

Opium Effect

Mar 2007 - Oct 2010
  • Freelance
  • Working as a consultant with a full time workload for this International Agency allowed me to grow as a designer and learn to work on my own, organise myself and be self-critical of my work. The projects varied from Off-air to On-air IDs, promos and special packages for channels such as: RTL II, Austria 9, Kabeleins & El Cartel Media, Austria Tv, and others.

2007

Broadcast Graphic Designer

Steinbranding

Dec 2004 - Mar 2007
  • Full Time
  • Working at this up and coming Graphic Design Studio helped me develop the ability to work under pressure whilst still achieving the best results. I gained lots of experience in understanding client relationships, working on new proposals and pushing my creative boundaries. Projects included, on-air campaigns, and off-air print campaigns for Latin American channels such as: Discovery Channel, Travel&Living, People&Arts (BBC), Hallmark Channel & Canal 13, Chile.

Education

2012

Experience Design

Central Saint Martins

Sep 2012 - Nov 2012
  • Experience Design Short Course.

2008

Art Direction for Film

Central Saint Martins

Jan 2008 - Mar 2008
  • Art Direction for Film Short Course

2008

Introduction to Advertising

Central Saint Martins

Jan 2008 - Mar 2008
  • Introduction to Advertising

2007

Graphic Design

Universidad de Buenos Aires, Facultad de Arquitectura, Diseño Y Urbanismo

Feb 2000 - Dec 2007
  • Graphic Design

2007

Editing for Film

Universidad del Buenos Aires

Mar 2007 - Dec 2007
  • Editing for film - unfinished