Soraya studied Graphic and Media Design at the London College of Printing, now University of the Arts: London College of Communication. She has helped to create and shape remarkable brands through brand strategy, naming and visual identity, design for print, web and digital, 3D environments, marketing communications and animation.Locked Pro Plan feature
Soraya leads the art direction of Tate’s graphic visual identity and deliver successful graphic design work for Tate across all four galleries, also directing the creative output of other designers in the team. Participate in the successful delivery of design work for Tate to lead the direction of Tate’s visual identity across all four galleries.
The V&A’s design department’s mission is to champion the very highest quality design throughout the museum. It is responsible for creating and sourcing the best and most appropriate design solutions for all projects; and for creating a unified and coherent look and feel to the Museum and to the information provided to its users. Working in conjunction with the Deputy Head of Design and 3D designers, Soraya was responsible for delivering highly creative and effective graphic design for print and display. One of the key responsibilities Soraya has is to ensure that all work meets the V&A visual identity criteria and is delivered to the highest standards.
Futurebrand, Interbrand, Identica, Design Bridge, NBC Universal, C Space.