Stefano La Ferla

Creative Director

Level
Senior
Location
Rome, Italy
Availability
Locked Pro Plan feature
Professions
-
13 Connections

Projects

About me

I’m an international brand consultant, who has been working for global companies for the past 16 years. I am currently working for European brands and, among the others, I have recently rebranded the UK based Byron Hamburgers. I previously worked in the emerging markets of the Sub Saharan Africa, developing and supporting brands like Vodafone, Pepsi and Pizza Hut, with the aim to provide Zambia, Uganda, Cameroon, Zimbabwe and Ghana with social connectivity and international culture. In the last year, I have rebranded an e-learning platform for Vodafone and a Telco in Ghana. I started my career working for Inarea, one of the leading Italian agencies in corporate identities. I then moved to London where I worked in the fashion branding and advertorial field for a while. In 2007, I created my own network with the aim to offer bespoke integrated consultancies to agencies and SMEs.

Locked Pro Plan feature

Skills

  • Branding
  • Creative Direction
  • Graphic Design
  • Corperate Identity
  • Adobe
  • Strategy
  • Brand Architecture
  • Brand Management
  • Packaging
  • Digital

Companies I’ve worked with

  • D

    Dagon Media

    • D

      Dagon Holding

      • b

        becomebrand

        • F

          Flax PR

          Work history

          2017

          Chief Creative Officer

          Dagon Media

          Jan 2016 - Dec 2017
          • Rome, Italy
          • Full Time
          • Locations: Lusaka, Johannesburg, Harare, Maputo, Douala, Kampala, Rome, London, Accra With specialised skills in emerging markets for international clients such as Vodafone, Pepsico, Pizza Hut and KFC in the Sub-Saharan AfrIca, my aim was to help brands share their own sense of purpose by focusing my creative approach on generating a memorable experience for the customer. Recent successful achievements have been the Uefa Champions League campaign for Pepsico and the awarded Vodafone Zambia launch. Managing the following Brands: Vodafone Zambia, Vodafone Cameroon, Vodafone Uganda Busy Ghana (Telco) Jump Zambia, Uganda, Cameroon, Ghana Pepsico Zambia - Pepsi, Mountain Dew, Mirinda, Pepsi Uefa Champions League Pizza Hut Zambia, Mozambique, Uganda KFC Zambia Dagon Mushandi

          2015

          Head of Brands

          Dagon Holding

          Jan 2015 - Dec 2015
          • Rome, Italy
          • Full Time
          • Locations: Lusaka, Johannesburg, Maputo, Harare, Kampala, Rome, London In 2014 I started to work for Dagon and, among other projects, I developed with the team created by the firm the successful launch of Pizza Hut in Zambia. As Head of Brands of Dagon and as Head of Creative and Founding Partner of Dagon Media, I was handling the brand architecture of the company, managing and coordinating the creativity and the personalities for each brand created or acquired by the holding in order to always provide high quality standard results in every project. Managing the following Brands: Pizza Hut Zambia, Mozambique, Uganda Mugg & Bean Levy Zambia Dagon Media Mushandi Zimbabwe We Keep Moving

          2014

          Creative Director

          becomebrand

          Jan 2009 - Dec 2014
          • Rome, Italy
          • Full Time
          • Core activities: branding, advertising and digital Main clients I developed projects for: Mushandi Zimbabwe Dagon holding (London, Amsterdam, Istanbul, Lusaka) Latte Creative Groupauto Houztutor Real estate Numi Holding Cerrelli Investments & Partners Inarea Strategic Design Poshead

          2008

          Brand Consultant Assistant

          Flax PR

          May 2008 - Aug 2008
          • London, United Kingdom
          • Freelance
          • Core activities: fashion branding and advertorial Main Clients I developed projects for: The White Company Toast Pure Collection Laura Ashley Bob Books Petit Bateau

          2008

          Brand Strategist

          Inarea Strategic Design

          Sep 2004 - Apr 2008
          • Rome, Italy
          • Full Time
          • Core activity: brand strategy development Main Clients I developed projects for: ENI Sixty Group Capitalia Arsial Palatium Sapienza

          Awards

          2016

          Vodafone Partner Market Awards

          Vodafone

          • Best Brand Launch

          2016

          Vodacom Africa Brand Award

          Vodafone

          • Best Integrated Campaign