Projects credited in
- PAY WITH CREATIVITYTHE CHALLENGE From its infamous colourful cans to space-inspired beer names, Beavertown has always had creativity at its heart. To celebrate this Beavertown challenged us to look at ways to get people to be more creative, but alongside an expression of the brand’s creativity, it also needed to have a strong product message. In essence, how could we turn having a pint into a moment of creativity? THE SOLUTION In our research, we found that Pablo Picasso was once asked to pay for a meal by drawin1