About me
A business and marketing student interested in marketing opportunities. I have previous experience in social media and event management.
Work history
Marketing PlacementL'Oréal
- London, United KingdomInternship
Marketing industrial placement in Kérastase and Shu Uemura Art of Hair.
Focusing on product marketing, trade marketing, and visual merchandising.
- Led the Shu Uemura visual merchandising campaign, aimed at increasing the use of range merchandising tools in-salon to 50% of total salon base
- Creation of solus email (copyrighting and visual assets) for LookFantastic, campaign led to +58% new customers YOY
- Creation of visual assets for E-com sites, incl. LookFantastic (brand page banners, category images, etc.) using Photoshop
- Weekly and monthly marketing update on brand, YTD and MTD sales and campaign updates
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Marketing InternAIA
- Hong KongInternship
10 week summer internship in internal communications at AIA Group
Responsibilities:
- Created and edited content for the company intranet
- Created and edited content for internal magazine published bimonthly (distributed to employees across 18 markets in Asia)
- Assisted in managing corporate Instagram page using Hootsuite
Skills
- Microsoft Office
- Basic Photoshop
- Basic Html
- Css3
Education
BSc International Business and MarketingUniversity of Leeds
Leeds, United Kingdom
Predicted 2:1
Second year modules:
Marketing Research, Managing International Business, Consumer Behaviour, Cross-Cultural Management, Cultural and Creative Enterprises, Research Methods for IB
First year modules:
Principles of International Business, Fundamentals of Marketing, Global Entrepreneurship, Economics for Management, Organisational Behaviour