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Stephanie Croucher

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  • Advertising
  • Events
  • Marketing PR
  • Writing
  • Consumer PR
  • Corporate PR
  • Events PR
  • Communications
  • Media Relations
  • Office
  • Powerpoint
  • Word

Work history


Account Executive

Leisure PR Communications

Sep 2013
  • I manage and worked across a range of different accounts including, the Yummy Pub Co, Krombacher, Stonegate Pub Company and each of its segments; Slug and Lettuce; Missoula Bar & Grill; Great Traditional Pubs; Yates and Late Night Bars.? I managed the the Publican Award winning Pub & Bar Careers campaign, which was a CIPR PRide Not-for-Profit Award finalist. My duties included: - Researching, writing and distributing press releases to targeted media; - Coordinating studio or location photography; - Event management, including launches and promotional events; - Producing client publications, such as external newsletters; - Website building and social media management; - Market research, including creating online surveys; - Liaising on a daily basis with clients and the media, often via telephone and email; - Relationship building and networking with colleagues, clients and the media; - Monitoring the media, including newspapers, magazines, journals, broadcasts, newswires and blogs, for opportunities for clients; - Working as part of an account team to develop client proposals and implement the PR activity; - Preparing client reports and attending client meetings; - Promoting news stories and features to the media, known as 'selling in'; - Collating, analysing and evaluating media coverage; - Undertaking research for new business proposals and presenting to potential new clients; - Managing the PR aspect of a possible crisis situation.



Public Relations

Bournemouth University

Jan 2012 - Jan 2015
  • Public Relations