About me

Editorial and content excellence is my passion. I am a multi-platform creative content expert with 20+ years of experience in building and managing teams to plan, develop and produce innovative, inspiring and compelling content.

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Projects

• 2POINT8 Magazine2POINT8 is a bi-annual, coffee table magazine dedicated to the art of sports photography. It features in-depth interviews with the world's best sports photographers, including up-and-coming talents and legendary photographers such as Neil Leifer and Walter Iooss Jr. As editorial consultant on the project I am responsible for content planning, editorial production and writing interviews.
• The All-Time Greatest Album CoversA multi-part Amateur Photographer series investigating the creative stories behind the greatest album covers of all-time as told by the talented people who photographed, art directed and designed the covers... Aladdin Sane, Born To Run, Nevermind, Abbey Road, Houses of the Holy, London Calling, Sticky Fingers, Wish You Were Here and many more...
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  Nirvana: Never Mind The Photos bookI co-authored the upcoming (2023) book Nirvana: Never Mind The Photos. It tells the inside stories of how Kirk Weddle photographed the iconic album cover for the 1991 LP Nevermind and his subsequent less successful underwater photo shoot with the band Nirvana.
• Positive Vibes OnlyI was lead content consultant on the new life coaching website www.pvo-life.com This involved creating and writing all website copy to be on-brand, engaging and welcoming.
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  Terry O'Neill - Every Picture Tells A StoryI was the editorial consultant on the book 'Every Picture Tells A Story', which showcased the stunning career of the amazing portrait photographer Terry O'Neill. It told the stories behind Terry O'Neill's iconic images of Nelson Mandela, Muhammad Ali, Steve McQueen, David Bowie, Raquel Welch, Brigitte Bardot, The Beatles and many more...
• Canon Professional Network (CPN) websiteAs editor-in-chief of The Red Dot Agency I was editorial lead for this on-brand website that was planned, developed and published for Canon EMEA. It was a mixture of news, interviews, multimedia, event coverage, technical articles and key product launch coverage that spoke directly to professional photographers and filmmakers. The site built to over 6 million page visits per annum and a Twitter following of 40K+.

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Work history

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Editorial Consultant & Creative Content StrategistSelf Employed
Apr 2015United KingdomFreelance
• I pitch, develop and produce on-brand creative content strategies and deliverables for websites, multimedia projects, social media channels, magazines and books. • My clients include ACC Art Books, Bauer Media, Bright Publishing, Camera Jabber, Canon EMEA, Future Fusion, Future Publishing, IBC, Image Republiq, ISE, Kelsey Publishing, Manor Marketing, Panasonic Europe, The Red Dot Agency and Ti Media.
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Editor-in-Chiefthe red dot agency
Mar 2012 - Apr 2015Amsterdam, NetherlandsFull Time
• Planned, developed and implemented external and internal communication strategies, policies and deliverables for key clients (Canon EMEA, Getty Images, Avery Dennison and TomTom). • Managed a team of 15 creatives (and a freelance roster of 100) to produce quality, on-brand content across online, multimedia (product and documentary films), social media, print and app platforms.

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Skills

• Content Consultant
• Brand Communications
• Multi-platform Content
• Multimedia
• Editorial Content
• Copywriting
• Content Planning
• Website Content
• Magazine Editing
• Content Strategies

Education

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Honours Bachelor of ScienceAston University
Oct 1984 - Jul 1987Birmingham, United Kingdom
BSc (Hons) in Political Science