About me

Sun Ah Chun —Fascinated by the way a space can effect a person. It’s the interaction that draws me to explore the communal and transitory places within our cities, which are often build for function not beauty. To understand these interactions I go back to the basics exploring weight, line, tension, form, and light. Dismantling the structure extraction key elements, and distilling them into purified line, and form. This process of pulling apart, layering and removing helps me to understand what is important to me and what it is I am seeing. The result can be complex, but they are the real and imagined interactions with that space. My inspiration comes from variety of interests, including photographies, sculptures, architectures and films.

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Projects

• 4

  Maison Margiela 〈 i, Margiela 〉This is my final project at Istituto Marangoni. It involves the research, the development and the realisation of an innovative fashion retail concept with multiple outcomes and visual branded strategies of design and communication.
• 1

  Matchesfashion.com 〈 Moroccan Summer Days 〉This is my second-year project at Istituto Marangoni. In this design proposal, it includes research, development, and design of in store promotional retail space. I investigated and analysed different retail design concepts and environments in both physical stores and digital retailing.
• 2

  Uniqlo 〈 Collaboration with Mara Hoffman 〉This report is focusing to commercial business strategies employed in current Fashion retail markets. It provides an insight and an understanding of current retail practice and the supporting roles and functions within retail hierarchies.

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Work history

Fashion Assistant/ Online Content CreatorVogue
Feb 2015 - Jul 2017Seoul, South KoreaFull Time
Supporting Fashion Director and Feature Editors for creating looks for editorial content and assisting on major fashion shoots whilst maintaining multi-task and managing various projects simultaneously. Organising time for call in products and source looks from PR agencies and brand for shoots and ensuring looks are packaged and safely returned to their agencies. Submitting online content, transcribing for the Online Editor and working with the Creative Director, contributing to layout, spreadsheets and overall publication aesthetic.
Visual Merchandiser AssistantCOS
Apr 2014 - Sep 2014Copenhagen, DenmarkFull Time
Personally assisting the Visual Merchandiser, in designing and implementing creative assets through season various campaigns, across multiple fixtures, displays and layouts within marketing. Efficiently collecting data and defining visual support required for all internal and external meetings. Completing tasks throughout the office and store with VM manager.

Skills

• Photoshop
• Abobe Illustrator
• Indesign
• Sketchup 3D
• Sketchup Vray
• Interior Design
• Promotional Design
• Event Promotion
• Excel

Education

MA Fashion Promotion, Communication and MediaIstituto Marangoni London
Sep 2020 - Dec 2021London, United Kingdom
First Class Honours Planning and producing advertising by using Adobe InDesign and Photoshop, independently providing all content, articles, and creative direction. Obtaining market research, sourcing a viable audience, addressing a target market, and considering a current economic climate when promoting a product.
BA (Hons) Fashion Styling and Visual MerchandisingIstituto Marangoni London
Oct 2017 - Jun 2020London, United Kingdom
First Class Honours Completing design briefs by developing processes, applying demographics from small to large businesses, and realising branding and identity solutions. Exploring design and layout with intermediate use of Adobe Creative Suite and Sketch Up, utilising visual elements and fixtures. Creating a fresh aesthetic for each project by providing art direction and interior ideas, all presented with solid research. Graduate as First Class Honours