Symela is a Creative Director, fashion designer, and stylist based in London. Her work celebrates individuality and authenticity through multidisciplinary experimentation, incorporating various forms of art such as painting, ceramics, photography, and digital media.
Through her innovative concepts and projects, Symela excels in promoting strong brand identities by delivering impactful visuals and compelling stories.
Over the past three years, she has brought her creative vision to life as a Creative Director and fashion designer for the emerging brand Christiana Hadjipapa.
Her work includes notable projects with Vogue Arabia, L'Officiel, Polyester Magazine, Flanelle Magazine, Jane Magazine, and more.
Projects
- Christiana Hadjipapa Summer Season 2025 Campaign - Fashion Short FilmΑνήκω - A fashion short film Christiana Hadjipapa Campaign SS25 @christiana.hadjipapa DoP & Edit @christos_panayiotou @pangrampixels Creative direction @christiana.hadjipapa & @symelaftd Photographer @georgioslouc Art direction & Production @aphrodite_koupepidou_ Stylist @symelaftd Assistant @myrtoperi Hairstylist @carlitos_91hairstylist & @angelogeorgiou__ Makeup @athinamakeupartist Models @vaneotilia @mariasafarii Sound design @imsoraad & @alejjos_ Spoken Word Artist @fanegrilli Extras @helen
- Ανήκω (I Belong), Campaign for Christiana Hadjipapa S/S25Inspired by the myth of Aphrodite's birth from the sea in Pafos, Cyprus, this moodboard reflects Christiana Hadjipapa’s return to her roots. Through elements evoking the island's natural beauty and cultural heritage, the artist seeks to rebuild herself, reconnecting with the environment that shaped her. Fragments of seashells, fitted and flowy garments that embrace the female form, and textures reminiscent of Cypriot crafts weave together a narrative of resilience and renewal. Photographer
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Projects credited in
- Fashion Street Photography with KostaAs a brand owner I often take part in the Innovart Show pop up shops where I sell my products but also act as Store Manager and content creator. Here are some examples of photoshoots I have done to showcase and promote the various designers that we offer. Photography & editing by me. Macrame choker by me & Symela Model : @konstantinos.tsagkaris on IG
- Photoshoot for Designer Pop Up store in London with KostaAs a brand owner I often take part in the Innovart Show pop up shops where I sell my products but also act as Store Manager and content creator. Here are some examples of photoshoots I have done to showcase and promote the various designers that we offer. Photography & editing by me. Model : @konstantinos.tsagkaris on IG
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Work history
Co-founderThe Innovart Show.
London, United Kingdom
The InnovArt Show is a distinguished platform that celebrates the world's most exceptional emerging artists and designers. Our prestigious showcase provides a coveted opportunity to a select group of rising talent to showcase their works of art in London's prime locations. We are committed to cultivating the best of the new generation of creativity from around the globe and presenting it to the world. Our curated selection of innovative and original works is designed to offer a unique and inspiring experience. We believe that art should be accessible to everyone, and our approachable prices reflect our commitment to this belief.
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Creative Director and Fashion DesignerChristiana Hajipapa
London, United KingdomPart Time
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Skills
- Art Directing
- Styling
- Fashion Design
- Content Creatiion
- Fashion Consultant
- Abobe Illustrator
- Adobe Photoshop