About me

Digital Designer specialising in Web & UX/UI Design, prototyping and usability. I have worked across digital platforms of leading retail luxury E-Commerce businesses such as Jimmy Choo, Matchesfashion.com and Selfridges. **

QuestionsProjectsExperienceTeam

Projects

• 1

  InnerGoddess - Balade d'un Autre ÉtéPromotional concept video. An introduction into the world of Une Jeune Femme experiencing the joys of natural care. Truly embodying the spirit of the Inner Goddess all women possess. Filmed on: Samsung Galaxy s10. Edited: Premier Pro & After-Effects
• Bumble - Time to MeetSelf-Initiated project The idea here is to encourage safe dating without being involved into the mix. Just letting users access a map that will highlight safer options, such as Parks and Squares in the user’s (female) close environment.
• Bonhams - Email redesignPersonal Project I conducted a short analysis of Bonham's email design and strategy in order to have an initial understanding of the weaknesses and the opportunities that could arise from a redesign. Result: A redesigned email layout with a stronger approach to storytelling coupled with a SWOT analysis
• 2

  Jimmy Choo - Careers WebsiteJimmy Choo careers website page redesign. Digital Design - Wireframing - Prototyping - Behaviours & Components
• Galeries Lafayette - Email redesignPersonal Project I conducted a short analysis of Galeries Lafayette's email design and strategy in order to have an initial understanding of the weaknesses and the opportunities that could arise from a redesign. Result: A redesigned email layout with a stronger approach to storytelling coupled with a SWOT analysis
• 2

  Jimmy Choo x YK JEONGEmail campaign

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Work history

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Digital Designersecretsales.com
Mar 2021London, United KingdomFreelance
• Responsible for the design and selection of assets for national marketing newsletters. • Extensive support to the CRM team in building marketing newsletters using Bronto Email Marketing software program.
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Digital DesignerJimmy Choo
Apr 2018London, United KingdomFull Time
• Ownership of weekly website content updates across GB, US, JPN and Rest Of the World. • HTML - Working with the DXC development team using SalesForce's Front End Commerce Cloud Business Manager to update website imagery, text and assets placement across Desktop and Mobile platforms. • Daily marketing email design and UX prototyping using Adobe XD software program.

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Skills

• Service Design
• Retouching
• Project Management
• Basic Html
• CMS Platforms
• E-commerce Campaigns
• Presentation Design
• APP Design
• Web Design
• Wireframing