Tara King

Tara King

Paid social / social media managerLondon, United Kingdom
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Tara King

Tara King

Paid social / social media managerLondon, United Kingdom
About me
I’m an experienced social media manager with expertise in content creation, paid social advertising, hosting and managing live social events, influencer engagement and campaign management. I’ve worked for big household brands, including Penguin books, IKEA, Tesco, Deliveroo and Stylist magazine. I’ve a track record of building engaged audiences, particularly the female audience. Key areas of interest are books, parenting, food, beauty and women’s lifestyle.
  • Writing for children
    Writing for childrenI'm working on story ideas for kids age 9-12 years.
  • Paid Social Book Campaigns | Penguin Books
    Paid Social Book Campaigns | Penguin BooksI activated the paid social for multiple book campaigns for Penguin Books, focusing on young adult and children's titles. I manage the copy, creative, audience targeting and activation of the campaigns across Facebook, Twitter, Instagram and YouTube, working closely with the marketing team to achieve the best results. The goal is to drive awareness, engagement and book sales.
Work history
    Paid social specialistFreelance
    London, United KingdomFreelance
    Freelance paid social projects for clients including fiction and non-fiction campaigns for Penguin Books and Simon & Schuster. I've worked on book marketing campaigns for bestsellers including children's books Diary of a Wimpy Kid, Roald Dahl, Spot the Dog, Peppa Pig and Terry Pratchett. Focus on Facebook, Instagram, Google and Pinterest ads. Launched Philip Pullman's Instagram account.
    Deliveroo logo
    Deliveroo logo
    Paid Social Specialist Deliveroo
    London, United KingdomFreelance
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  • Copywriting
  • Editing
  • Websites
  • Blogging
  • Creative
  • Html
  • Wordpress
  • Features
  • Web Content
  • Web Production
  • Social
  • Excel
  • Indesign
  • Office
  • Photoshop
  • Powerpoint
  • Social Media
    The Lovie Awards logo
    The Lovie Awards logo
    Lovie Award The Lovie Awards
    IKEA Family Live won a LOVIE award and People's Choice LOVIE for Lifestyle Sites 2015.