Tash Beecher
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Tash Beecher

Creative DirectorLondon, United Kingdom
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Tash Beecher
Available

Tash Beecher

Creative DirectorLondon, United Kingdom
About me
Tash has been in the creative comms industry as a writer, editor, radio presenter and marketeer for over 17 years. She has created award-winning work for brands and has spent time crafting concepts and multi-channel campaigns at some of the best healthcare advertising agencies in the world: DDB Remedy, Langland, Ogilvy Health, Pollen Health & Tank Worldwide/Grey to name but a handful. She champions inclusive advertising in all forms, and has judged global awards such as D&AD Writing for Advertising, D&AD Press and Outdoor, D&AD Writing for Design, the Outvertising Awards, the Creative Circle Awards, the Effie’s and Cannes Lions. Most recently she was Jury President for Health at Eurobest, and will serve on the inaugural 2024 Jury for D&AD Health & Wellness and Pharma. A former Creative Equals x Campaign Future Leader One to Watch, Tash is Creative Director at Syneos Health, and an Executive Creative Director at Pocc. You may spot her leading the walks and birdwatching with birding group Flock Together, binoculars in hand... or riding bikes with her dog Brodie on her back, which many say is the best thing they have ever seen. MISSION: To elevate the undertold stories, so the whole world can sparkle. ABOUT ME: Unicorn. Creative communicator. Multipotentialite. Former editor, radio presenter, fashion blogger, lab technician, medical writer, model, Pride Trustee, roller derby player, skateboarder, fixed gear cyclist. Current copywriter-flavoured creative director, trail runner, boulderer, collaborator, entrepreneur, dog mum, wife and general life participant. Yeah, it’s a lot. But y’know, Life Tapas. When science and art combine it's a powerful thing – once I discovered there was a way to apex the two, I amended my path to becoming a Pharmacist and created opportunities for myself to get into advertising. The new journey and destination would allow me to live out ALL my passions as a writer, creative-bod, scientist, active person. I wanted to be a role model for the younger me. I aimed to 'be the change I wished to see in the world'. My 17 years of broad experience is by no means complete. Beneath my deceptively youthful exterior is a confident yet empathetic, unapologetic passion to change the world. BRANDS WORKED ON: Pfizer, Gilead, Sanofi, Bayer, Abbott, Boots Pharmaceuticals (in-house), Johnson & Johnson, Lilly, The Fertility Partnership, INC Research, Ferring Pharmaceuticals, Roche, World Afro Day, Dexcom, Vertex. I always figure out a way to do what I set out to. Let's connect.
Projects
  • Afridiziak Theatre News
    Afridiziak Theatre NewsNot sure what to see at the theatre? I write reviews on the latest theatre performances featuring performers and artists from an Afro-Caribbean background. Latest review: http://www.afridiziak.com/theatrenews/reviews/april2019/the-phlebotomist-by-ella-road.html
  • World Afro Day Campaign 2018
    World Afro Day Campaign 2018Ogilvy, Wavemaker and World Afro Day have pioneered a new awareness campaign ‘Change the Facts, Not the Fro’ which launches for World Afro Day 2018, an annual event launched by Michelle De Leon which aims to help change the narrative around natural Afro hair. This year's event focuses on tackling how society perceives women’s Afro hair and highlighting the importance of celebrating it in its natural glory. The campaign aims to challenge the status quo so this generation and the ones to come f
Projects credited in
  • Ogilvy collaborates with World Afro Day for new awareness campaign
    Ogilvy collaborates with World Afro Day for new awareness campaignOgilvy, Wavemaker and World Afro Day have partnered up for a new awareness campaign titled Change the Facts, Not the Fro for World Afro Day 2018. The annual event founded by Michelle De Leona aims to help change the narrative around natural Afro hair. Back on 5th September 2016, a US federal court ruled it legal to ban dreadlocks in the workplace, it’s a ban not faced by any other hair and in turn creates a perpetuated bias against Afro hair. Afro hair is rarely celebrated, whereas straight hair
  • Generations of Greatness
    Generations of GreatnessA year of stories celebrating the contribution of Black and Brown people, to Britain’s Greatness.
  • World Afro Day - Ogilvy Roots and Ogilvy
    World Afro Day - Ogilvy Roots and OgilvyOgilvy, Wavemaker and World Afro Day have partnered up for a new awareness campaign titled Change the Facts, Not the Fro for World Afro Day 2018. The annual event founded by Michelle De Leona aims to help change the narrative around natural Afro hair. Back on 5th September 2016, a US federal court ruled it legal to ban dreadlocks in the workplace, it’s a ban not faced by any other hair and in turn creates a perpetuated bias against Afro hair. Afro hair is rarely celebrated, whereas straight hair
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Work history
    Creative Director
    Executive Creative Director
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Skills
  • Creative Writing
  • Content Writing
  • Conceptual Copywriting
  • 360 Branding
  • Consumer Health
  • B2B B2C
  • Animation Direction
  • Creative Storytelling
  • Video Scriptwriting
  • Brand Voice
  • Creative Direction
Education
    U
    U
    PharmacyUniversity of Nottingham
     - Nottingham, United Kingdom
    BSc (Hons) Pharmaceutical Science
Awards
    D&AD logo
    D&AD logo
    JudgeD&AD
    Judge for the Writing for Advertising category at D&AD 2019
    P
    P
    GoldPM Society Advertising Awards
    Target Award Advertising Campaign category Little things, big difference Dexcom G5 By: Lime For: Dexcom
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