Projects
- Loving Earth and Sarah's Day x Go VitaSarah Stevenson, creator of the popular YouTube channel Sarah’s Day launched her Deluxe Mix collaboration with Loving Earth in Go Vita stores Australia-wide. With over a following of over 2 million on Youtube and Instagram, launching Sarah's very own product in health food stores was the perfect way to connect with followers offline and increase brand awareness for both Sarah and Loving Earth.
- Plastic Free July 2019Plastic Free July encompasses one of Dr Bronner's 6 cosmic principles; treat the earth like home. By using our brand to encourage people to be more aware of their plastic use, we believe we can help create a cleaner world for generations to come. The campaign ran throughout July and involved weekly competitions and giveaways aimed at sparking a conversation about reducing waste, while increasing engagement with our followers.
- Dr. Bronner's Heal Earth 2019 CampaignDr. Bronner's run a campaign each year to highlight earth month and how consumers purchases have a real impact on the environment. Aims to increase awareness of Dr. Bronner's regenerative and ethical practises and the importance of being a conscious consumer. The campaign included a major giveaway and influencer collaborations in the zero waste/sustainability/vegan space. Heal Earth also extended to an in-store campaign, where retailers were promoted via Instagram stories.
Work history
D
D
Digital Marketing AssistantDr Bronner's
- Melbourne, AustraliaFull Time
Skills
- Social Media
- Editing Copy
- Public Relations
- Public Speaking
- Microsoft
- Blog Writing
- Article Writing
- Brand Management
- Team Collaboration
- Comms Planning
Education
Bachelor of Communications: Public RelationsRMIT University
- Melbourne, Australia
Graduated with a distinction and 3.5GPA