Work history
Marketing Intern
Arbuzz project is the London-based company orginizing the events, lectures and performances on Russian language.
- Creating and schedulling posts on Facebook, Instagram
- Communicating with influencers and Facebook groups administrators about advertising
- Finding offline advertising opportunities
- Finding a venues for the events and negotiations
-Finding a Musical equipment for the events and negotiations
Senior Marketing Manager
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Ricky Group Holding holds an extremely popular cartoon brand ‘Smeshariki” with 95% awareness within a target segment across the whole Russia, which later on was launched in the USA as “GoGoRiki” and in Europe as “Kokoriki” where it gained immense popularity. Event Department is responsible for creating, organizing and promoting all types of events related to the brand including mass events, theatre performances and foreign tours.
- Creating, launching and controlling full marketing plan for the department through all offline and digital channels
- Increasing company`s sales due to marketing plan in 5 times for 2 years
- Working with all types of advertising, saving 30% of the budget through negotiations with contractors
- Installing new standards in coordination within department, which decreased negative feedback from customers by 60%
- Creating, launching and controlling more than 200 successful events (mass events, corporate events, foreign tours, conferences and participation in exhibitions) with 85% positive feedback for companies, including Philip Morris, Ford, Mango, Audi, Pacific Ocean Club
- Analysis of data and building a full and comprehensive database for the department
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Skills
- Advertising
- Events
- Marketing PR
- Branding
- Promotions
- Brand Management
- Direct Marketing
- Events PR
- Internet Marketing
- Market Research
- Marketing Strategy
- Social Media Marketing
- Communications
- Illustrator
- Photoshop
Education
Strategic Marketing
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Strategic Marketing with specialization on Digital Marketing