Work history
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Marketing Lead + CopywriterCeltra
London, United KingdomFull Time
Title: Social Media Manager | Copywriter | Marketing Specialist
Summary:
As a dynamic and creative Social Media Manager at Celtra, I excel in crafting engaging and compelling content that drives brand growth and resonates with audiences. My role beautifully blends copywriting finesse with marketing expertise, enabling me to spearhead international campaigns for esteemed clients such as Mattel (Fischer-Price, Thomas&Friends, imaginext, Hot Wheels, and more). I thrive in both the studio-side and marketing-side, undertaking project management, creative strategy, and brand-building communications with utmost proficiency.
Key Responsibilities:
Creative Copywriting:
On the studio-side, I am responsible for producing captivating copy for digital international campaigns, delivering a consistent and powerful message that enhances brand awareness and drives customer engagement. I skillfully adapt my writing to cater to diverse audiences while adhering to brand guidelines, ensuring a seamless blend of creativity and brand identity.
Social Media Channel Management:
As a passionate and results-driven Social Media Manager, I take charge of all aspects of social media channel management. From curating a strategic content calendar to crafting enticing written content, such as blogs, newsletters, and social posts, I continuously aim to elevate the brand's online presence and engagement metrics.
Brand-Building Communications / Content:
With a keen eye for storytelling and an innate understanding of brand voice, I lead the charge in developing brand-building communications and content strategies. My work revolves around crafting narratives that evoke emotions and foster strong connections with the target audience, thereby fostering brand loyalty and driving brand growth.
Project Management:
I am adept at managing multiple projects simultaneously, efficiently allocating resources, and adhering to timelines. My ability to collaborate seamlessly with cross-functional teams ensures that campaigns are executed flawlessly from concept to completion, driving positive outcomes for both clients and the company.
Creative Strategy:
By leveraging my expertise in both copywriting and marketing, I contribute significantly to creative strategy development. I actively participate in brainstorming sessions, offering valuable insights that result in innovative and impactful campaigns, further solidifying the brand's position in the competitive landscape.
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Copywritercontrapunto BBDO
Barcelona, SpainFull Time
Skills
- Creative Direction
- Article Writing
- Marketing
- Sales Promotion
- Advertisement
- Columnist
- Art Direction
Education
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Bachelor of Arts (BA) University of Bristol
- Bristol, United Kingdom
Anthropology