Thom Poole

Thom Poole

International Marketing leaderUnited Kingdom
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Thom Poole

Thom Poole

International Marketing leaderUnited Kingdom
About me
Hello, I am a seasoned international chief marketing officer. I work with CEOs and COOs of $250 million+ technology-focused businesses to increase revenue by tens of millions of dollars through creative marketing, new product development, and customer-centric engagement. I do this by leading world-class, international marketing teams to outperform the competition and surpass customer expectations both online and off. My career has been distinguished by a wide variety of remarkable events that have developed my skills in numerous areas of industry. I have been dubbed one of the pioneers of digital marketing. Prior to taking on my current position of CMO, I had the honour of instructing Google's partner agencies, which was a beneficial experience that helped me comprehend the nuances of digital advertising. I also led the creation of ground-breaking Internet of Things (IoT) products. I oversaw mobile marketing, paid search, and internet advertising for eBay's EMEA team. In this role, I was incredibly successful, constantly delivering campaigns with good ROI while overseeing substantial budgets. I owned and operated my own digital marketing agency for almost 18 years, working with prestigious customers like Microsoft, British Airways, Shure, and General Motors. My strategic thinking skills have improved due to my business path, which has also given me a deep awareness of the evolving digital ecosystem. I've been heavily involved in technology throughout my career, collaborating closely with significant software, FinTech, SaaS, and NaaS businesses. One of the distinguishing characteristics of my leadership style has been my ability to effectively use technology to stimulate double-digit business growth. My capacity to promote an excellence-culture across teams and organisations is one of my key talents. I have continuously increased production, even in settings with limited resources. As a Chief Marketing Officer/Head of Digital Marketing and Vice President of Marketing, my leadership expertise includes overseeing sizable marketing teams with multimillion-dollar budgets. I have successfully negotiated the difficulties of start-ups, balancing a practical approach with a long-term strategic goal for growth. I have a strong passion for promoting innovation, accelerating growth, and producing outcomes. I'm excited to network with like-minded professionals and look into new chances to make a difference.

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