Thomas Siddons Multilingual Performance Smarketer (Freelancer) | The Dots
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Thomas Siddons

Multilingual Performance Smarketer (Freelancer)Berlin, Germany
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Thomas Siddons

Multilingual Performance Smarketer (Freelancer)Berlin, Germany
Work history
    G
    G
    Founder & CEOGlocalise - Specialist Google Partner
    Berlin, GermanyFreelance
    Our omni-channel, -lingual, -territory sustainability-driven agency helps companies any size, industry or location scale globally by establishing hyper-local, geo- & demographically targeted ad campaigns, using our bleeding-edge MarTech partners. Our creative consultants (individuals or teams, on- & offsite, direct & via partners) specialise in PPC/SEM, SEO, SMM & Email, but also GTM strategy, webinar bookings & sales process optimisation. Our Mission: be the world's 1st carbon-negative creative agency. Part of the Google Ads Partner Programme (the world's largest online marketing platform) for text, banner, & YouTube video ads, we also use BING for SEM, Facebook, Twitter, Google+, Instagram via Hootsuite, Buffer, & Klout for social media scheduling, Google Analytics, Hotjar, & SEMRush for analytics, set up & expand online branding & CPC campaigns, then optimise them for conversions. We now also offer eCommerce (Shopify, Etsy, Amazon), LinkedIn- & Facebook Messenger-as-a-Service. Adopting a video- & mobile-first approach, we help our clients grow their businesses quickly, easily, & transparently by increasing ROI through conversion tracking, landing page optimisation (LPO), website translation & localisation, & content creation & editing - i.e. how a well-translated & edited landing page greatly reduces bounce rates, measured by A/B testing & heat mapping. Our focus industries are sustainable real estate, retail, travel, fintech, fashion, blockchain, and art, specialising in vegan, plant-based, carbon-neutral/-negative, organic, regional and ethical businesses. Example projects: DACH Sales Agent @ Microsoft (webinar registrations for MS 365 Security & Compliance, Dynamics ERP/CRM Biz Apps & Future Proof Training - daily record = 11/day); Urban Outfitters (EN-DE Translation); WizWash (#1 Mobile Car Wash App - Global Sales Manager), Test Triangle (Global B2B Sales, Google Ads, Social Media & Email Marketing); EthicDeals (DACH Sales & Marketing, both B2B & B2C)
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    S
    Inside Sales Rep DACHSolarWinds MSP
    Utrecht, NetherlandsFull Time
    At 'The Global #1 Remote Management & Monitoring and Service Automation Platform' provider, I met my target of 4 webinar bookings daily via out- (i.e. targeted web searches, cold calls, & social media) & inbound (i.e. Buy-Now requests) lead generation, presented product features relevant to business pain points, SPIN-, up- & cross-sold, negotiated discounts, handled objections & used battle cards competitively, initiating accounts like Bechtle, Cancom, Allgeier IT, & El Corte Ingles. I also wrote and translated marketing & sales documents (EN-GER-FR-ES), as RMM/Managed Services had been a new concept in DACH region, which also lengthened sales cycles
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Skills
  • German
  • French
  • Journalism
  • Editing
  • Literature Translation
  • PPC
  • Paid Social
  • Email Marketing
  • SEO
  • SEM
Education
    U
    U
    MA Political CommunicationUniversity of Wales, Inst. Cardiff
     - Cardiff, United Kingdom
    L
    L
    PG Dip JournalismLondon School of Journalism
     - London, United Kingdom
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