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I await the day I can say I am a fully employed advertising creative. Until then, I am doing the placement rounds on working on making cracking work.
Working as a creative art director in partnership with creative copywriter James Halladay
My main objectives at Leo Burnett Italy, were to come up with print advertising for Jeep, as well as product launch ideas for a new range of 4x4’s, (2 of my ideas have been pitched to the client and have been asked to be developed further). Also prepared slideshows and mood boards for agency pitches. Brands worked on:
School of Communication Arts is a social enterprise, supported by over 100 agencies. Agencies donate their time, by sending their staff down to the school to mentor in the studio. The curriculum is delivered through a sequence of briefs. Students work on about fifty briefs during their time in the studio (September to July). Many of these are live briefs.