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Tom McCluskey

eCommerce Content Designer

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  • LevelMid Level
  • LocationRomford, United Kingdom
  • AvailabilityLocked Pro Plan feature
  • ProfessionsWebsite & Digital Designer


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About me

Hi there! My name is Tom, and welcome to my Dots profile! Design has allowed me to express myself in ways I never previously thought possible. In fact I must be honest, going back to my first year of university, I had very little in a way of technical creative ability. Sketching was poor, CAD skills non existent, and confidence low. Never the less a lot can change over a relatively short period of time, thanks to having the right attitude, and the right support. I love getting stuck in to new creative projects, whether it be graphic wall art (SneakerScreens), clothing garment production (Sporting Clothier / UPAC), or 3D CAD design (3DS Solidworks). My primary interest is in branding. The bulk of my current portfolio consists of brand development work I have taken on, building full brand guidelines along with marketing and advertising material for numerous clients. Outside of my creative past times, I'm a keen footballer, golfer, chef, and petrolhead. I have recently combined my passion football with a growing love for videography, by setting up my own Youtube Channel. Content is focused around football, primarily match day VLOGs following my beloved West Ham United. Youtube: Sporting Tommo Twitter: @SportingTommo Thanks for stopping by! Best. Tom.


  • Fashion
  • Advertising
  • Marketing PR
  • Branding
  • Corporate Identity
  • Print Design
  • Brand Design
  • Brand Identity
  • Design
  • Creative Direction
  • Logo Design
  • Illustrator
  • Photoshop
  • Videography
  • Premier Pro
  • Capture One

Work history


Content Designer

Choice Store

Sep 2015
  • Full Time
  • Responsible primarily for idea generation and execution of brand content, whether that be assets on the website (thumbnails, banners, home page, product, copy, etc), or social media channel content (primarily Instagram). This extends to photography, image editing/preparation, and model direction. Also involved in email marketing content production, including lapse customer, post purchase, cart abandonment, and welcome emails.


Industrial Designer

The Design Hubb

Jun 2013 - Apr 2014
  • Hornchurch, United Kingdom
  • Full Time
  • I spent my one year "sandwich" as an Industrial Designer at 'The Design Hubb', a small design consultancy based in Hornchurch. We specialised primarily in POP display stand design, but was also involved in manufacturing, product and graphic design projects throughout my 10 month placement.



BA(Hons) Product Design

Bournemouth University

Sep 2011 - Jun 2015
  • Bachelors degree in Product Design from Bournemouth University. Covered all stages of the modern design process, from ideation and concept generation, through to design for manufacture and model making. A holistic insight into the design industry, allowing me to cultivate a broad range of transferrable skills applicable to a range of design disciplines.