Tom Shaw

Art Director / Creative

London, United Kingdom
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About me

I am a senior level graphic designer and art director with over 20 years professional experience. During my career, I have run and worked for various creative agencies, with a range of clients including those in the public, private and not for profit sectors. I am a focused and passionate designer with a particular interest in branding, typography and layout with a very hands on craft approach, I take pride in working efficiently and effectively. I have a proven track record of positive and rewarding client-facing experience, and am equally proficient at taking a project from brief to print as I am working on individual parts of the design process.

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  • Packaging
  • Branding
  • Corporate Identity
  • Print Design
  • Art Direction
  • Retouching
  • Websites
  • Brand Design
  • Brand Identity
  • Design
  • Creative Direction
  • Logo Design
  • Illustrator
  • Indesign
  • Photoshop

Companies I’ve worked with

  • Plastic Crayons

    Plastic Crayons

    • Design
  • X

    Xinc Ltd.

    • S

      Somewhere Int.

      • T

        The Design Conspiracy

        Work history


        Creative Art Director

        Plastic Crayons

        Sep 2013
        • London, United Kingdom
        • Full Time
        • I set up Plastic Crayons after disbanding The Design Conspiracy producing individual, graphic solutions for a range of clients, both independent and corporate. Specializing in producing brand identities, art direction and graphic design for creative, design-led clients, helping rationalise and visualize their personality, and no matter what the size of project, always with the aim to deliver beyond expectation.


        Creative Art Director

        The Design Conspiracy

        Feb 2001 - Sep 2013
        • London, United Kingdom
        • Full Time
        • The Design Conspiracy was founded by myself and 4 friends, with 8 employees working on branding and communications projects big and small across a variety of sectors. Our mantra was to always provide a bespoke solution to the client’s brief, not an ‘off the shelf’ remedy and never to have a ‘house style’, allowing us to really tackle the problem we were faced with.


        Creative Designer

        Somewhere Int.

        Jun 2000 - Sep 2005
        • London, United Kingdom
        • Full Time
        • Worked on a diverse selection of projects with the following clients. Sony Music Entertainment: Record sleeves, promo and sales materials. PRS: Design and Art Direction of ‘M’ magazine. Salvation Films: Film Posters, DVD sleeves and Identities.


        Junior Creative

        Xinc Ltd.

        Apr 1998 - Jun 2000
        • London, United Kingdom
        • Full Time
        • Worked across a selection of projects with the following clients. Third Sector: Magazine re-design. Black Box Music: Sleeve and promotions for Jazz and Classical music including artists such as Jim Mulligan, Jacqui Dankworth amongst others.



        (hons) BA Graphic Design

        University of Lincoln

        Sep 1995 - Jun 1997
        • Lincoln, United Kingdom


        B/tec and HND in Graphic Design

        University of Northampton

        Sep 1993 - Jun 1995
        • Northampton, United Kingdom



        Orange Small Business Award


        • Orange Small business award for the What Brand Are You? viral campaign, set up for fun with made up random names after the furore of the Accenture rebrand - we soon discovered that people were using the site to actually create their business names.