Tricia Bean
Available

Tricia Bean

Brand StrategistPhoenix, United States
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Tricia Bean
Available

Tricia Bean

Brand StrategistPhoenix, United States
About me
I am a dynamic entertainment professional, relationship builder, storyteller and engagement enthusiast with progressive experience maximizing multimillion-dollar corporate and nonprofit sponsorships and events portfolios. I am a driven creative visionary with success in multicultural marketing, boosting market share, directing initiatives from concept to execution, identifying growth opportunities and fundraising. I am adept in performing within ambiguous, changing environments requiring focused decision-making. I enjoy creating emotional connections, surprising and delighting and delivering unexpected awe. #ONO My regular work schedule has been non-traditional to include up to 80% international and domestic travel, nights and weekends to ensure program success. I have lived abroad in both Germany and Hong Kong. I’m open to relocating, including international. My personal interests are: socializing, events, travel, culture, music, food and beverage, living large on a budget. I curate off the beaten path experiences for friends and acquaintances. I am passionate about life - exploring, learning, new adventures and things that make my heart race. I put a lot of myself into everything that I do. HIGHLIGHTS • Awarded Golazo and Golazo People’s Choice awards for 2017 Mexican National Team campaign • Led Corazón de Campeón guerrilla campaign that achieved Ad Age recognition for AT&T being 3rd most recognized 2014 World Cup sponsor though not a sponsor • Billboard Latin Music Conference speaker – Approaching Brands for Your Music Product • Winner of AT&T Multicultural Key Contributor Award • Led Junior Achievement campaign by doubling goal with a 75% fundraising increase
Work history
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    Strategic Operations and Engagement DirectorStitch Fix
     - Phoenix, United StatesFull Time
    • Strategized and created operational efficiencies while delivering an enhanced customer experience • Led 100 associate Women’s receiving team during complex COVID-19 Stay at Home order • Devised evolving sanitization practices and manage turbulent headcount amidst complex COVID-19 operations in a 500,000 square foot facility • Collaborated with vendor and merchandising team to acquire new product • Piloted new item swap process to create 30% efficiency in binned merchandise • Installed new non-apparel fixtures to increase staging capacity by 17%
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    Director of SponsorshipsBRIC Arts | Media
     - New York, United StatesFull Time
    • Developed robust music, contemporary and performing art sponsorship brand portfolio for the lead- ing presenter of free cultural programming in Brooklyn, the nonprofit, BRIC to include - American Ex- press, Delta, Hilton, Bud Light, Constellation Brands and more • Presented and incubated work by music, contemporary and performing artists and media-makers who effectively reflect New York City’s innate cultural richness and diversity • Produced and activated the renowned 3 month Celebrate Brooklyn music and arts festival in Pro- spect Park, which has run for 41 years • Generated sponsorships through business development and activated fundraising galas, a contem- porary art exhibition series, and 2 distinct media initiatives: Brooklyn Free Speech, Brooklyn's Public Ac- cess initiative, and BRIC TV, a nonprofit community TV channel and digital network
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Awards
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    Golazo AwardPortada
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    Golazo People’s Choice AwardPortada