Savvy Berlin-based freelance copywriter, working locally and remotely. I create engaging stories to help brands connect with customers in the UK, Europe and North America. So I know my trousers from my pants. Campaigns. Concepts. Websites. Tone of Voice. Taglines. SEO. Subject lines. Product descriptions. A/B testing. Anything in between - I do it all.
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Creating compelling copy and concepts for websites, mobile, marketing, UX, social media, case studies, style guides, ads, magazines, brochures and newsletters. And loving every word!
- Berlin, GermanyFull Time
• Created and evolved GetYourGuide’s copywriting tone, style and standards. • Planned, wrote, edited, tested and improved web, mobile and app copy. • Created SEO copy to target customers and increase the conversion rate. • Collaborated with product managers, translators and designers to develop UX copy to influence and sell.
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- Creative Concepting
- B2B Copywriting
- B2C Copywriting
- Conceptual Copywriting
- Blog Content
- Marketing Copywriting
- UX Copy
- Digital Copywriting
Journalism (Honours) Post-grad diplomaSheridan College
- Oakville, Canada
News writing, web writing, research interviewing, design, desktop publishing, public relations, marketing and communications, law and ethics for journalist.
Bachelor of Arts English (major) Sociology (minor)Acadia University
- Wolfville, NS B0P, Canada
Literature and culture focused on a range of periods, authors, genres, cultures. Strategies for developing a clear and persuasive writing style. Creative writing