Work history
Social Media Manager
London, United KingdomFreelance
Overseeing organic strategies for different channels with a combined audience of 30,000 followers
Content planning on Excel and scheduling on Meta
Fluent in using Facebook Meta managing tools
Engaging and responding to all social media comments and messages within a few hours
Tracking and analysing KPIs and all other insights to leverage social media listening in order to reach business-set targets and goals
Setting up and optimising business pages and profiles
Conducting hashtag and trend research and implementing them effectively
Writing exclusive and relevant copy for posts to engage viewers and potential customers
Creating organic content, reels, and graphics while maintaining a cohesive brand identity
Successfully created reels that accumulated a total of 600,000 post views for a music studio, attracting new students for courses
Proficient in using 'CapCut' for all reel creations
Currently working with four clients in the beauty, music, breeding, and hospitality industries on Facebook, Instagram, and TikTok.
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Assistant managerFuller Smith & Turner
London, United KingdomFull Time
Took charge of marketing promotions and all social media accounts since 2019
Increased following by 60% or more
Raised engagement by 88% through audience evaluation and engaging content creation
Generated approximately 30 weekly bookings and estimated £5000 in sales per week solely from social media channels
Managed 'hopmail' newsletter system, sending out 2 newsletters per month to a 10,000 customer database
Coordinated with marketing and PR teams in 2021 for company social strategy, resulting in a 16% increase in brand awareness within 3 months
Introduced and managed a team of 27 with incentives and clear focuses
Conducted screening, interviewing, and hiring of candidates
Assumed responsibility for forecasting, payroll, banking, financial reports, inventory, and more
Reduced staff turnover by 40%
Managed business events and handled customer inquiries
Skills
- Social Media Management
- Social Media Marketing
- Social Media Advertising
- Facebook ADS
- Facebook Marketing
- Instagram Advertising
- Branding Strategy
- Strategy Consulting
- Digital Strategy
- Management
Awards
M
M
Social Media AssociateMeta, Facebook, Instagram
The Meta Certified Digital Marketing Associate credential is awarded to entry-level digital marketers who have foundational proficiency in the skills, tools, advertising policies and best practices required to buy ads on the Facebook App, Instagram and Messenger.