About me
I've has spent the last 25 years creating high impact communications campaigns and revenue streams for clients that range from prestigious cultural organizations and social entrepreneurs to global lifestyle brands. I worked for several of New York City’s top public relations firms before heading up an in-house communications division for fashion branding guru Mike Toth.
In January 2007 I founded her own firm Brand Building Communications with client’s that included Revlon, Bausch & Lomb and Mars Wrigley, among others. In 2010 I launched 24Savvy a community-based news platform designed to provide guests with creative solutions for everyday living. A proponent of ‘clean water for all’ I have served for 13 years as a board member of charity: water– an influential non-profit providing water for communities throughout the world.
Today I run my U.S.-based business between New York and Miami with clients that range from non-profit Made By Us to CPG brand AMERICAN HERITAGE Chocolate. Highlights from my career include helping launch the power of film integrations with Ray-Ban and Men In Black and Revlon’s work with the James Bond franchise. I have worked extensively with film, television and musical artists, representing fashion and jewelry brands that leveraged the power of sponsorships (L’Oreal Paris) and the red carpet. My company’s global contacts and expertise range from business to lifestyle, entertainment and technology.
Projects
Work history
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PresidentBrand Building Communications
Miami, United States
I run a brand strategy company that does everything from providing strategic brand direction, to product innovation, to creative direction and content development. Our main goal is to help our clients find and connect with their key audiences.
Skills
- Brand Strategy
- Creative Direction
- Advertising Campaign
- Product Innovation
- Social Analysis
- Social Advertising
- Content Development
- Consumer Activation
Education
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Business AdministrationBarry University
Miami, United States