Varvara Zelenko

Varvara Zelenko

Graphic DesignerLondon, United Kingdom
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Tanya Ermolaeva
Varvara Zelenko

Varvara Zelenko

Graphic DesignerLondon, United Kingdom
About me
Multidiciplinary designer, specialising in print, interactive 3D works and creative concepts of all kinds. My unique way of working merges freedom of art and analysis of design. Passionate, open minded, productive, good solo and team worker, with the ability to meet deadlines and work long hours.
Projects
  • Business Card
    Business CardThis Business cards are unique. Silkscreen with neon ink on cardboard. Limited set of 400. Glowing in UV light.
  • Wearable Fume
    Wearable FumeEmissions are an everyday accessory of a modern person living in a city. They smother you, coil around you and penetrate your lungs. These scarves are a tangible embodiment of what’s happening everyday, concealed from our eyes. Each scarf is packed in an envelope in a way that you have to literally drag the “from” the factory chimneys to be able to adorn your body. Screenptinted packaging, hand dyed scarves.
  • The Minute of Silence
    The Minute of SilenceThis project is a research on the sound of silence, mutilation and quiet London places. Have you ever noticed, that there are plenty venues where you come to hear noises, to be surrounded by buzzing crowd, to be carried away by music. Places where you come to speak or to listen? There are other kinds of places, very special, hidden from the outer vociferous world. You come here to be silent, to be involved in your own inner dialogue with something, someone. No matter what you think, which God you pray to, whom you mourn, it is at this point you’re given a chance to look inside yourself… to be yourself. Have you ever noticed the quieter the outside world the deeper ocean on inner emotions? While working on this project I spend quite a while collecting silences, recording sounds in various places. Until I found one that says it all. As planned, on the 19th of March, 2016 I went to the St.Pancrass Old Church to make some recordings as this place is known to be silent. When I stepped into the grey lithic church I saw a woman. She was sitting in front of the icon in complete silence. When I came closer I could hear her chocking back tears, she was crying. The heavy church bell rang twice. I recorded for a while, freezing this moment forever, the moment of inner, unbearable sorrow of one unknown human being. After I extracted a minute from this recording and made an object, a 3D tribute to silence and all this intangible, mental things that it contains. Perspex, Stainless steel.
  • Theatre posters
    Theatre postersA series of posters for the Ermolova Moscow Theatre.
  • Debatable publication
    Debatable publicationThis publication is a result of a team work. It based on wekley Design debates which is the part of university program. In a group we were thinking about the format and process of the debates and came to the conclusion that the debates is living, constantly changing thing. This is what we show with that publication.Usually after the official debates we had our own ‘’the debates after debates’’. We were recording our talks about same issues in our team of three. Originally public- ation comes in a set of three books. We split the conversations into 3 books- each book is one person’s opinions. And if you read all three at once you can spot the conversation. All pages are tearable. So you can send your opinion to your opponent.
  • ABC. experiments with letterforms
    ABC. experiments with letterformsThis is ABC. Based on 6 types i made. The main idea and goal was to see how far you can push a letterform to make it abstract but still recognisable.
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Work history
    Pentagram logo
    Pentagram logo
    InternPentagram
     - Internship
    Created posters for “Do the Green Thing” campaign. Worked as a team member on the brand video concept for hotel chain - Village Hotel Club. Drew illustrations for the concept presentationfor another client (BLU).
    Graphic Designer
     - Freelance
    Redesigned current theatre posters, created new, vibrant, recognisable style for the theater’s print production. Worked closely with the theatre team reflecting on their feedback. Received positive reactions from regular visitors and saw increased interest from younger audiences.
Skills
  • Packaging
  • Branding
  • Print Design
  • Typography
  • Brand Design
  • Brand Identity
  • Lettering
  • Logo Design
  • Illustrator
  • Indesign
  • Photoshop
  • Colour
  • Paper Craft
  • Screen Print
  • Photography
Education
    Graphic Design
     - 
    Graphic Design
     - 
Awards
    Creative Conscience
    Highly Commended Award for The Wearable Fume project https://www.creative-conscience.org.uk/winners/varvara-zelenko/