Vasco Cruz

Vasco Cruz

Brand Relationships | Partnership Creation | Product Management | Salesforce | Enabler | ConnectorLondon, United Kingdom
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Connections
Phoebe Wong
Pip Jamieson
THE MASONS
Vasco Cruz

Vasco Cruz

Brand Relationships | Partnership Creation | Product Management | Salesforce | Enabler | ConnectorLondon, United Kingdom
About me
As a Partnership Creation and Brand Management, I leverage my 7+ years of experience in creating partnerships and expanding online and offline brand presence across various markets, including the UK, Europe, and the Americas. I offer a unique perspective with my expertise in consumer services and customer data experience. I possess core competencies in portfolio management, event planning, and product management for small start-ups with an average market cap of £1M and large companies with a market capitalisation of £100M. I have had the privilege of working with esteemed clients and partners such as The Observer, COP26 Conference, Harrods, Net-a-Porter, Meero Paris, Alexander McQueen, Samsung, Coca-Cola, Planet Organic, Victoria Beckham, Vince, Strathberry, Third Bridge, Metadata MVB Books, among others. I am fluent in four languages - English, Portuguese, Spanish, and Italian - and thrive in fast-paced and dynamic environments, delivering top-notch results every time. My mission is to drive business growth and brand awareness and to collaborate with diverse teams and clients. Let's work together and take your business to the next level!
Projects
  • GQ Middle East June’21
    GQ Middle East June’21Vibrant colours, prints, and textures envelop tailoring with a wardrobe to make dressing up an immense joy – something we all could use right now. Photography: David Vail Styling: Soki Mak Fashion Assistants: Vasco Cruz Grooming: Anastasia Stylianou using #augustinusbader and Glossier, Inc. Model: Bassam Menhal at #nextmodels Casting Director: Chloe Rosolek At Cdr Casting Photography Assistant: Ross Zillwood
  • Fashion LAB/coatedit
    Fashion LAB/coateditImprove customer experience and engagement by creating curated content to our prime clients at Harrods. Credits: Creative direction: Vasco Cruz Fashion Assistant: Laura White Photography: @fluorescentbears Model: Dorothy
  • • D E N I M • D I S T O R T I O N S •
    • D E N I M • D I S T O R T I O N S •• “I think perfection is ugly. Somewhere in the things humans make, I want to see scars, failure, disorder, distortion.” - YOHJI YAMAMOTO Inc. • Maison Margiela #creativedirection #graphicdesign #fashioneditorial #retailinnovation #conceptdesign
  • Fashion LAB / edit
    Fashion LAB / editCheck out my brand new project Fashion LAB / edit. Improve customer experience and engagement by creating curated content to our prime clients at Harrods. Credits: Creative direction: Vasco Cruz Photography: @fluorescentbears Model: @lauwht Set Design: 3D Eye Limited
  • June Sarpong for the Observer
    June Sarpong for the ObserverSuper happy to see my work as fashion editor published on @obsmagazine this Sunday and work along side such talented-led people in the industry. Checkout the Observer and the new book released by @junesarpo “The Power of Privilege” on how we can #challenge #racism and see BLM as an #opportunity to #open #conversation and rethink our social values. #united #thepowerofprivilege June Sarpong @junesarpo for The Observer Magazine @obsmagazine Photographer @kofipaintsil Fashion editor Vasco Cruz (m
  • S H O E S   O N !
    S H O E S O N !Never enough shoes...
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Work history
    M
    M
    Junior Account ManagerMVB GmbH
    London, United KingdomFull Time
    # Metadata # Publishing # Salesforce # CRM # EDI
    Harrods logo
    Harrods logo
    Sales Brand Manager | Lead for RedValentino, Victoria Beckham and VINCE luxury apparel portfolioHarrods
    London, United KingdomFull Time
    • Contributed to a portfolio of brands growth of 30% and a turnover of £4M p.a. • Increased global customer acquisition by 100% during 2018-2020 • Planned purchase orders and manage collection & product performance: • Collaborated with e-comm & marketing to ensure brand consistency online and identify in-store campaigns • Promoted and marketed products to build market share and elevate the brand. • Exhibited exemplary leadership to peers in driving business development through client acquisition and account management. • Coached and mentored team on results-generating sales & marketing strategies. • Collaborated in brand buyer relationships (Go-to-Market, order placements, stock control, product performance review, in-store sales strategy)
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Skills
  • Fashion
  • Advertising
  • Marketing PR
  • Branding
  • Corporate Identity
  • Art Direction
  • Digital Artist
  • Brand Identity
  • Management
  • Photoshop
  • Social Media
  • Visual Mechandising
  • Art Diection
  • Retail Windows
  • Styling
  • Styling Direction
  • Assistant Styling
Education
    University of The Arts London (UAL) logo
    University of The Arts London (UAL) logo
    Managing the Company of the FutureUniversity of The Arts London (UAL)
     - London, United Kingdom
    B
    B
    Fashion Culture and ManagementBologna Business School
     - Bologna, Italy
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Awards
    B
    B
    Study AwardBologna Business School