Marketing expert with over 5 years of experience working in a Marketing Manager role both agency and client side. I have managed and delivered projects of various depths and breadths across several channels: both online and offline, from strategy, digital to artwork roll out. I'm an enthusiastic character with an initiative-approach to working. Confident and charismatic, I believe that communication is the key to ensuring a great client relationship and the success of a campaign/project. Very attentive and some-what of a perfectionist; paying a close attention to detail, without losing sight of the big picture.
Work history
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Marketing OfficerUEA - The University of East Anglia
Norwich, United KingdomFreelance
Managing undergraduate, postgraduate and outreach marketing campaigns, ensuring integrated strategy across departments and roll out to target audiences. Includes social media management, content creation and CRM strategy scoping and delivery. Working with agencies and suppliers to align with the same vision and end goal
Copywriting and creative consideration experience, understanding company’s tone of voice and creative guidelines in order to ensure all creative work is aligned with company’s look and feel.
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Account Managerbigdog agency
- Norwich, United KingdomFull Time
Managing integrated marketing campaigns for clients: Pret A Manger, Mazda Motors UK, DFS PLC and Aviva. Required to work in London 2 days a week minimum.
Planning, scoping, executing and managing projects from concepts through to delivery, across various channels: Online and Offline. These channels include print (direct mail, window vinyl’s, booklets, hoarding etc.); website build and management through a content management system, microsite build, social media, digital online banners, eCRM strategy, creative and build.
Confident in financial management of projects; estimating, billing and forecasting, keeping budgets in mind when making decisions.
Skills
- Project Management
- Branding
- Email Campaign
- Social Media Marketing
- Content Creation
- Website Creation
- Campaign Organisation
- Interpersonal Skills
- Communication
- Print Campaigns
Education
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BA (Joint Hons) Business Management and MarketingNottingham Trent University
- Nottingham, United Kingdom
Joint Honours in Business Management and Marketing, received a 2:1. Took part in various extra curricular activities including Enactus, as fundraising officer. Ran multiple events a year to raise money for local community causes.