Victoria Stoyanova

Victoria Stoyanova

Community ArchitectUnited Kingdom
+ Info


Francis Augusto
Netta Peltola
Tara Gladstone
Victoria Stoyanova

Victoria Stoyanova

Community ArchitectUnited Kingdom
About me
I’m a podcast and event host, community architect and the founder of hito labs - the first ever community systems lab. After building interdisciplinary communities for ten years, I discovered a real need for communities to connect with other industries, ideas and people. I started asking the question of amplification. Can we magnify the impact companies and individuals can have by connecting them to the right person, advice or opportunity? Instead of focusing on optimising information and knowledge flow in a given community, can we start looking at how to better connect a whole system, a super-connected macro community? This brought me to start creating links between the different communities that I’m part of. These experiments lead me to start looking at communities not as individual clusters, but as elements of a much larger, super-connected system. I firmly believe that this system and its modularity are the basis of the future of work. Working with communities as my raw material, I am lucky to be part of many brilliant networks. I also like to give back whenever possible. I’m a proud On Being and RSA Fellow, adviser to Second Home and mentor at Techstars, Escape the City and Out Of Office Hours. I’m also the London ambassador for Sandbox - a global community for leader under 30 and I’m lucky to be part of The Point People collective. I give guest lectures at the University of the Arts, London where I teach students about the future (and present) of work. I’m a judge for the incredible Lovie and Webby awards. In my free time, I host CreativeMornings/London and my award-winning podcast on the future of work - The Work We Do. If you’re exploring questions of communities, networks and systems, drop me a line. I'd love to hear from you.
  • The Work We Do
    The Work We Do
  • CreativeMornings / London
    CreativeMornings / London
Projects credited in
  • Worms for Breakfast
    Worms for BreakfastIn Summer 2018 we partnered with Anyways to run an event at Bonds. Hackney. The idea was to create a fun, safe place in which ANNA’s first customers could share stories about the highs and lows of setting up their own businesses. It was a fun morning with a fascinating, talented group of guests and our speaker Victoria Stoyanova and delicious food by 26 Grains
  • Top 100 Creative Superheroes
    Top 100 Creative SuperheroesTo celebrate the launch of Creative Social’s 3rd book, Creative Superpowers: Equip yourself for the Age of Creativity, we have pulled together a list of our Top 100 Creative Superheroes. These are people that we believe are brilliant examples of makers, hackers, thieves and teachers and are helping to define the upcoming Age of Creativity. We have tried to make the list as diverse as possible (because diversity in itself breeds creativity) and is made up of architects, artists, authors, change-m
Work history
    HostThe Work We Do
    London, United KingdomFreelance
    The Work We Do is a podcast about the people redefining the meaning and purpose of work. It was shortlisted for the 2017 Lovie Awards. I speak with entrepreneurs, scientists, chefs, curators, architects and educators - the new voices of our work culture.
    Founderhito labs
    Full Time
    hito labs was born from a question of amplification. Can we magnify the impact companies and individuals can have by connecting them to the right person, advice or opportunity? hito labs helps organisations, startups, corporates and agencies connect to what matters most: talent, opportunities, advice, investors, collaborators. Clients include the BBC, Techstars, EY, Impossible, Microsoft Ventures, Hyper Island, Mother, Your Majesty and the Victoria & Albert museum.
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  • Brand Strategy
  • Communication Strategy
  • Content Strategy
  • Community Building
  • Entrepeneurship
  • Tech
  • Production/project Management
  • Event Curation
  • Podcast Host
  • Speaker
    MAParis-Sorbonne CELSA
    MA - Strategic communication and marketing
    BAParis IV
     - Paris, France
    Linguistics, Semiotics and Media
    The Lovie Awards logo
    The Lovie Awards logo
    Best interview/talk show shorlistThe Lovie Awards
    My podcast was shortlisted as one of the best interview/talk shows at the Lovie Awards.
    FellowOn Being
    I have been awarded the inaugural On Being Fellowship by Krista Tippett