I’m a product designer working towards providing users with world-class e-commerce experiences. I’m able to create innovative solutions that improve users’ lives through a product/service, and at the same time achieve business goals.
My interest in people and how they behave is one of the main reasons why I decided to pursue an international career. This led me to work and study in several places around the world like Shanghai, Paris, Sydney and New York.
My past experiences and my interest in fashion and technology led me to my current role in ASOS.com.
Work history
UX DesignerBrowns Fashion
London, United KingdomFull Time
UX/UI DesignerASOS
London, United KingdomFull Time
UX/UI designer in the fulfillment area mainly focused on checkout optimisation. Checkout optimisation is a new project in ASOS focused on working towards the delivery of a frictionless purchase journey. It’s composed of a number of initiatives that not only include the checkout stream, but others like the product page and bag streams. I'm also involved in other projects involving the homepage and SMS marketing.
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Skills
- Sketch
- Digital Prototpying
- User Research
- Ideation
- Invision
- Marvel
- Sketching
- User Flows
- Wireframe
- Agile UX
- Prototyping
- Principle
- Abstract
- Axure RP
- UI Design
- UX Design
Education
UX Design Immersive CourseGeneral Assembly
London, United Kingdom
The UXD Immersive course shaped me as a thinker and as a designer. We learned how to research, design, test, and iterate in a lean and agile environment. Tools as Sketch, InVision, and Marvel, and the UX skills and methods learned throughout these 10 weeks were applied on the 4 different projects.
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Bachelor Business AdministrationUTS Sydney
- Sydney, Australia
Exchange program
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