Vivian Eiroa

Vivian Eiroa

Brand StrategistLondon, United Kingdom
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Vivian Eiroa

Vivian Eiroa

Brand StrategistLondon, United Kingdom
About me
Strategic Brand and Marketing Consultant with over 6 years of experience spanning across global premium, lifestyle and start-up brands. Passionate, creative, curious and keen on innovation.
Projects
  • La Gotta Swimwear - Skincare & Wellness
    La Gotta Swimwear - Skincare & WellnessCo-founded the skincare and wellness division. Developed packaging, formulations and collaborated on creative direction and asset development.
Work history
    W
    W
    Brand ConsultantWonder & Friends
    London, United KingdomFreelance
    • Branding: Defining brand strategy and communication for a very diverse and unique startup fashion/lifestyle brand and retailer that works with global brands across luxury, street/sportswear and e-comm. I've helped build their positioning as a high profile company with new brand strategies with a focus on product collaborations and demand generation through pop culture. • Market Research: Competitive anlaysis to optimize new product launches.
    Humanery logo
    Humanery logo
    Art & Social Media DirectorHumanery
    London, United KingdomFreelance
    • Art Direction: Photoshoot and moodboard planning and on-site coordination with photographer and models. • Project Management: Collaboration with content strategist, editors, graphic designers, PR and ad agency to execute social media and creative strategy. • Social Media: Engagement and organic social media management.
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Education
    Central Saint Martins (UAL) logo
    Central Saint Martins (UAL) logo
    MastersCentral Saint Martins (UAL)
    London, United Kingdom
    MA in Innovation Management
    C
    C
    Short Course in Herbal MedicineCollege of Naturopathic Medicine
     - London, United Kingdom
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