Viviane Williams

Head of Design and Marketing

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  • LocationLondon, United Kingdom

Projects

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About me

 

I am a Design & Marketing Manager at the Brick Development Association. My role is to ensure clay brick and pavers are recognised as the material of choice by architects, engineers, planners, specifiers, developers, landscapers, builders and property owners by producing the industry's national advertising, campaign in the UK. I am also the founder of the creative behavioural change social enterprise; 'Wakeup Campaign'. Wakeup Campaign Designers Group is a social business that fuses business and design to create and stimulate change within local communities, companies and individuals. I stem from a fine art background, later on i went into graphic design, branding and marketing, working for influential design and entertainment companies in London. I have won various awards such as: O2thinkbig, Unltd, Future Leader from Powerful Media, Future Talent from Striding Out and has recently been appointed to represent the youth around the UK as the ambassador for o2’s think big blueprint sustainability panel. I have a passion for sustainability and social change. I believe we can change the world through the power of design. I really believe in the quote by Ralph Waldo Emerson; ‘What lies behind us and what lies before us are small matters compared to what lies within us’, everything around you is created from mans vision’s and dreams, so now we need to WAKEUP and dream of a better future.

Skills

 

  • Advertising
  • Digital Media
  • Events
  • Marketing PR
  • TV
  • Promotions
  • Brand Management
  • Design
  • Direct Marketing
  • Email Marketing
  • Market Research
  • Marketing Strategy
  • Social Media Marketing
  • Communications
  • Photoshop

Work history

Currently

Fellow

Royal Society for the Encouragement of Arts, Manufactures and Commerce

Jun 2014

Currently

Design & Marketing Manager

Brick Development Association

Apr 2013
  • The Brick Development Association represents the United Kingdom and Ireland’s clay brick and paver industries (natural sustainable material). My role is to ensure clay brick and pavers are recognised as the material of choice by architects, engineers, planners, specifiers, developers, landscapers, builders and property owners by: • Working with our members and the board from the whole of the Brick industry in the UK & Ireland • Planning, co-ordinating and art directing the Brick Awards (One of the biggest award ceremonies in the architecture world) • Producing PR for a variety of mediums • Developing marketing plans • Creating Marketing strategies and analysis • Developing visual adverts for various magazines and journals • Up keeping the tone of voice via various social media platforms • Developing the BDA website • Executive editor for the Brick Bulletin • Producing seminars and lectures • Designing/art-working print advertisements • Going to site visits around the UK & Ireland

Currently

Think Big Blueprint Sustainability Adviser

O2 Telefonica

Nov 2012
  • The Blueprint focuses on the three areas where Telefónica UK believes it can make the most difference – supporting young people, helping its customers make sustainable choices and reducing its own impacts. The Panel will focus specifically on Telefónica UK’s three strategic priorities: • Supporting young people • Helping customers to make sustainable choices • Reducing its own impacts My role will be to represent and advise the panel on behalf of the whole of the UK youth.

Currently

Entrepreneurial Millennials for Young Entrepreneurs

Royal Society for the Encouragement of Arts, Manufactures and Commerce

Aug 2012
  • The RSA is working in partnership with The Royal Bank of Scotland Group (RBS) to help young entrepreneurs explore enterprise and to encourage and enable them to start up and sustain their own business. As the founder of Wakeup Campaign, I have been asked to take part in various workshops at the RSA involving over 60 young entrepreneurs and business support organisations, the aim is to understand the opportunities and challenges that today's entrepreneurs face, and to identify what resources and capabilities they need to thrive.

Currently

Visiting Lecturer

Goldsmiths, University of London

Mar 2011
  • I currently lecture MA/exchange students in the ICCE department on business enterprise, by showcasing my personal story on developing and building a sustainable consultancy. I tell my story by using various engaging toolkits and other mediums to stimulate social change.

Currently

Founder & Creative Director

Wakeup Campaign Designers Group

Feb 2010
  • Wakeup Campaign is a creative behavioural change social enterprise that produces campaigns and innovative design work to help tackle difficult social situations to encourage sustainability. We consult with FITSE 100 companies, other social enterprises, the public sector and communities in the UK and abroad.

2012

Product Manager

CPL Aromas

Mar 2011 - Jan 2012
  • I work in the marketing department at a fragrance house. My job is to seek out new trends within the beauty/fine fragrance/personal care and homecare industry and visualise this digitally or via print by; trend forecasting, performing marketing research/strategies, producing gap analysis and supporting the marketing manager. • Artworking images • Presentation design • Marketing communications • Designing/art directing quarterly magazine (Trend Forecast) • Presenting to clients

2010

Branding & Design Assistant

Sarsasparilla

May 2010 - Jul 2010
  • Created by Kimberly Davis after her appearance in the BBC 1 show ‘The Apprentice’. (CONTRACT WORK) • Artworking images • Presentation design • Developing brand guidelines • Portfolio design

2010

Fashion Assistant

Vauxhall Fashion Scout

Apr 2010 - Apr 2010
  • (CONTRACT WORK) • Assisting designers • Coordinating backstage

2010

Creative Designer & Operations Assistant

The Walt Disney Company

Apr 2009 - Apr 2010
  • • Producing presentation designs • Layout templates for magazines/brochures/Artwork • Taking part in creative brainstorming sessions • Trend research • Studio management • Producing design work for projects such as: ‘Wall.E’, ‘Camp Rock’ and ‘High School Musical’ • Working closely with the operations team, setting briefs to the designers and liaising with the fashion teams in Europe.

2008

Creative Assistant

Big Fish

Apr 2008 - Apr 2008
  • (CONTRACT WORK) • Producing mock-ups/package design and copywriting for clients on projects such as: ‘Gu’, ‘Fru’, ‘Waitrose’ and ‘Clipper’.

2008

Project Manager

Corporate Vision Strategists

Aug 2007 - Mar 2008
  • Headhunted from ‘The New Designers’ exhibition working within a branding creative consultancy in Mayfair London. • Working directly with the marketing manager and CEO looking after accounts such as: ‘Ballantines’, ‘Smixit’, ‘Brand Wars’ and ‘BA’.

Education

2010

Creative Cultural Entrepreneurship (design Pathway

Goldsmiths, University of London

Aug 2009 - Aug 2010

    2007

    BA(Hons) Design Branding and Marketing

    University for the Creative Arts

    Sep 2004 - May 2007

      Awards

      2014

      CMA Awards

      • Finalist for the Construction Marketing Awards.

      2012

      02 Think Bigger

      • Awarded for o2 Think Bigger.

      2011

      o2 Think Big Award

      • Awarded at Delioitte pitch for o2 Think Big Award.

      2011

      Top 100 UK Future Leaders

      • Awarded at The House of Lords: Top 100 UK Future Leaders.

      2010

      Future 100 (future talent)

      • Future 100 (future talent) from Striding out

      2010

      Big Leap Entrepreneur Competition

      • 250 people applied, got through to the final 10 and came 3rd by taking part in the Apprentice style bootcamp for 4 days.

      2010

      Received investment from Unltd

      • Received investment from Unltd.

      2006

      Cambridge Business School of Enterprisers (MIT)

      Cambridge Business School of Enterprisers (MIT)

      • I was chosen to go the program where the duration of my time was filled with exhilarating team work activities, stimulating network building and pitching ideas.