About me

V& is a design studio working to creating identities, prints, websites, apps, and packaging for clients and end users. We seeks clarity in honest communication. V& design studio is run by Vjeko Sumic (art director and founder). The studio is situated in Belgrade, working in a calm and happy environment.

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Projects

• 88

  Josephine - Cocktail Bar and RestaurantArt Déco in Belgrade Josephine Belgrade is a modern version cocktail bar and restaurant inspired by the fabulous 1920s Art Deco style and Première icône Noire Josephine Baker, a superstar in the 1920s. Our vision for Josephine’s branding was to conjugate traditional elements of Neo Art Deco with intriguing and rich history of Josephine Baker and resturant's eclectic offer and give it a modern visage. www.josephinebelgrade.com
• 9

  Boni — Artisan, family owned chocolatierWe re-imagined Boni’s brand, visual identity, designed packaging, store signage and created a well-thought marketing promotion strategy that helped Boni become a recognized and respected name in the artisan sweets industry. Inspired to compliment the loop of pleasures we designed packages that naturally flow with Boni products and a rich experience. From the moment of opening to the moment of revelation and coming back to sweets, Boni packages quickly became as loved as their products.
• 1

  “Little Graphics” — ExhibitionA series of small format graphics. They were created for the promotion of a new Visual identity - Metod Studio.www.metodstudio.com / slowly they evolved into a project of their own and now are getting ready for a small print graphic exhibition in Belgrade.
• 1

  NSD - Planet IllustrationA series of illustration for the exhibition in 2020.
• NSD - Set of illustrationsA new set of illustration for the future exhibition show in 2020.
• 4

  ALTERNATIVE HISTORYA series of 12 posters aimed to be a critical view on the events that happened during the 2010. Each poster deals with a different theme that shook the world in a course of one month. The news and events I picked to illustrate are unique for that period of time and will be actual in the years to come. The idea was not to select some random catastrophe or airplane crash, but to see what was happening in the period of 2010 that is relevant for the whole human race and our planet in general. A lot

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Work history

Art DirectorMetod Studio
Feb 2018Belgrade, SerbiaFull Time
Metod studio specializing in branding and marketing solutions from raw concepts to exquisite success stories. We craft experiences that unleash the true potential of your brand and enable customers to feel its heartbeat.
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Art DirectorV& Design Studio
Nov 2009 - Feb 2018Zagreb, CroatiaFull Time
Art Director / Designer

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Skills

• Visual Arts
• Branding
• Corporate Identity
• Print Design
• Art Direction
• Drawing
• Exhibitions
• Typography
• Digital Artist
• Brand Design
• Brand Identity
• Outdoor
• Poster Art
• Book Art
• Graphic Communication

Education

Graphic Design, Web Design, TypographyPolytechnic
Oct 2002 - Oct 2005Zagreb, Croatia

Awards

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FIRST PRIZE AT CIPBColorado Graphic Arts
First prize at the Colorado International Poster Biennials. ALternative History was the work series that won the award.
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MAGDALENA - Outdoor Poster SeriesMagdalena Festival of Creative Communication
Magdalena Festival for Visual Comunnications http://www.magdalena.org/