An experienced marketing, digital strategy and engagement specialist with proven impact in technology, artist management, record label and agency fields. Co-lead consumer marketing strategy for Think With Google’s most successfully viewed content piece of all time ‘Decoding Decisions’ within 60 days of launch by leveraging user insights. Awarded for its market research, insights and marketing.
Work history
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Digital MarketerStardust Entertainment Group
London, United KingdomFreelance
Client Solutions ManagerByteDance
- London, United KingdomFull Time
Clients: Pepsico, Coca Cola, Nestle, Mondelez, Mars, Johnson & Johnson, Suntory, Reckitt, GSK and Haleon
TikTok product strategy expert scaling and optimising key clients on platform whilst securing advertisement investment and managing day to day account activities through the lens of understanding clients goals and KPIs.
Product consultant to clients and agencies on product solutions and best practices
Analyzing campaign performance data to offer clients data-driven business insights
Conducting regular business reviews and taking a consultative approach to building new business opportunities
Collaborating with a diverse group of internal cross-functional teams, supporting the team to identify, create, and implement creative ad solutions grounded on achieving measurable business results for client partners
Working directly with international product & engineering teams to help them troubleshoot client issues during a campaign
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Skills
- Digital Marketing
- Project Management
- Social Media
- Marketing
- Influencer Marketing
- Product Marketing
- Campaign Activation
- Data Analysis
- Research
- Music