Will Chak

Product Designer

Level
Senior
Location
London, United Kingdom
Availability
Locked Pro Plan feature
Professions
-

Projects credited in

About me

I am a digital product designer from Hong Kong, currently working at Oculus contributing to the future of human-computer interactions. Recently, my team had designed and shipped the hand tracking input system on the Oculus Quest. Previously, I was working at Google Creative Lab on Google Earth and the Google Experiments platform. Working together with Loju games from 2018-2019, our game Ordia won both the Apple Design Award and Android Indie Games Showcase award in 2019. At Nexus Studios, I led the design directions of several VR/AR products and experiences for brands like Google Arts and Culture, BBC and Samsung, focused on educating users through immersive storytelling. In particular, both BBC Civilisations AR and Big Bang AR for Google Arts and Culture had garnered critical acclaims and awards. I had gathered 10 years' worth of experience designing communication solutions for established brands like Adidas, Renault, Nissan, Sony PlayStation, Fullers, Flybe, Jigsaw and National Geographic; as well as startups like Starling Bank and Blocks Modular Smartwatch.

Locked Pro Plan feature

Skills

  • Product Design
  • Branding
  • Brand Strategy
  • Interaction Design
  • Visual Design
  • Digital Prototyping
  • Animation
  • Illustration
  • Product Development
  • UX Design

People I’ve worked with

Companies I’ve worked with

  • Nexus Studios

    Nexus Studios

    • Advertising
  • Anomaly

    Anomaly

    • Advertising
  • T

    The Corner London

    • O

      Oculus VR

      Work history

      Currently

      Product Designer

      Oculus VR

      Sep 2019
      • London, United Kingdom
      • Full Time

      Currently

      Design Lead

      Nexus Studios

      Jan 2017
      • London, United Kingdom
      • Freelance
      • I recently lead the design direction of the first AR application launched by BBC - BBC Civilisations AR. https://nexusstudios.com/work/civilisations-ar/ I participated in the project from the initial pitch all the way to final delivery; from the overall design direction and user experience to detailed executions of the visual design. Together with my team at Nexus Studios, we worked closely with BBC R&D team to discover new ways to experience historical artefacts in AR. Due to the global reach of the BBC platform, we have to pay special attention to accessibility to make sure the application can be enjoyed by a wide range of users. Exploring new interaction patterns in AR that is accessible to most people was a unique and rewarding challenge. The application was featured on Apps Store as App of the Day as soon as it was launched. Currently, I am also working on an upcoming VR animation application VLO. As part of a nimble team together with creative technologists and product managers, I'm in charge of leading the design of the overall product and brand strategy as well as the UX/UI of the product. For more information about VLO, please visit vloapp.com In 2017, I lead the design direction of Hotstepper, a groovy character-led AR wayfinding app: http://hotstepper.dance/ Worked with Creative Director, Animation Directors and well as Google's creative team on the design and creative development on Google I/O 2017 launch event.

      2019

      Jan 2019 - Aug 2019
      • London, United Kingdom
      • Freelance

      2016

      Design Lead

      Anomaly

      Dec 2016 - Dec 2016
      • London, United Kingdom
      • Freelance
      • I led design direction in a winning pitch for an established banking brand as well as creative development workshops, working closely with Anomaly’s creative teams as well as executive creative and strategic officers.

      2016

      Design Director

      The Corner London

      Nov 2011 - Sep 2016
      • London, United Kingdom
      • Full Time
      • Whilst at The Corner, I was fortunate enough to be the first employee and took part in the earliest development of the company; actively taking part in building the culture of the agency as well as its design team. I led a team of designers, illustrators, animators and developers, up to 10 people at its peak. I also offered training workshops and mentorship whilst maintaining a collaborative working culture amongst team members. After almost 5 years going through ups and downs of a fledging creative agency and collaborating with a multitalented team of creatives, strategists, business directors, producers and designers, I gained invaluable experience in bringing creative ideas to life from ideation all the way to delivery.