About me

Half Swedish, half English creative art director. Having graduated with a degree from Central St Martins and a year at the School of Communication Arts as "Students of the Year" I was hired with my partner James Lucking at JWT London looking to make forward facing innovative work in every channel.

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Projects

• 2

  The Bathroom Store | Andrex & UNICEFAndrex asked us to raise awareness of the Global Sanitation Crisis in Angola and what they were doing with UNCEF to help.
• The Chipper | D&AD FoundationThe D&AD Foundation gave us 5k to create an online film to promote diversity in the creative industries using the Youtube True View format.
• Angel the Dog | Mr Kipling CakesTo promote an onpack promotion with ZSL group and Mr Kipling Cakes we created this fun 30" TVC for Mr Kipling Cakes.
• The Window | SudafedWe worked with Aardman Animations to create this 30" TVC for Sudafed Day & Night Congestion Relief.
• Life is Better with Cake | Mr Kipling CakesWe created an outdoor print campaign for Mr Kipling Cakes.
• Donate & NominateWe countered acted the neknominate binge drinking craze with a blood donation movement and got interviewed by the national press and newspaper the Metro. We also crippled numerous NHS blood donation centers across the UK and influenced over 300 donations in one week with an estimated 3000 in total.

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Work history

CreativeJWT
Jul 2014
Creative Art Director
Designer
Sep 2013 - Mar 2014
Designer

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Skills

• Advertising
• Art Direction
• Digital
• Design
• Outdoor Campaigns
• Print Campaigns
• Indesign
• Photoshop

Education

Advertising
Aug 2013 - Jun 2014
Creative Advertising
Product Design
Aug 2007 - May 2008
Product Design